6 Feb 2003 Volume: 4 Issue : 32













Todays Newsbreakers India
Top Story
Starcom India restructure sees Ravi Kiran becoming MD, west, south
In a major development, Starcom Mediavest group, has announced a major restructuring of its India operations Starcom India. With immediate effect, Starcom India will operate as Starcom North and Starcom West/South...More



Exclusive Interview

"I will pursue CAS as zealously as my predecessor"
I&B minister R.S. Prasad in his first ever interview to the media...More

Media, Advertising & Marketing Watch

JWT wins Xerox account
J Walter Thompson (JWT) has won the Xerox account in a closely contested pitch with FCB Ulka. The account was previously with Lowe and, more recently, with Enterprise Nexus. JWT will handle all above and below the line communications for Xerox using traditional and new communications tools...More



Toon cricket 2003 offers trip to S Africa

It is once again time to play cricket with your favourite cartoon characters. The tongue in cheek battle royale Toon Cricket 2003 takes place in Mumbai on 23 February at the Andheri Sports Complex...More


Saatchi & Saatchi wins Ad Age 'global network of 2002' award

Ideas company Saatchi & Saatchi has achieved an unprecedented hat-trick of achievements for the international advertising industry, winning leading US trade publication Advertising Age's Global Agency Network of the year award for 2002, as well as topping the magazine's annual ranking of new business wins...More


Headlines
Arianespace posts 50 m euro loss in '02
Arianespace has red ink staining its latest fiscal results...More


I&B minister seeks consumer-friendly CAS regime
Minister of state for I&B with independent charge Ravi Shankar Prasad has placed consumer interest above all...More


New shows keep the tempo going at Star Plus
Star India's management and programming team knows what it is doing. And that has been bolstered by the ratings the newly launched shows have notched up. Kashmeer, Kucch Kar Dikhana Hai, Shararat-Thoda Jaadu Thodi Nazaakat, Karishma Kaa Karishma, all figure in TAM India's C&S homes Top 50 list for week four, 2003. ...More

APTN offers Saddam Hussein exclusive to Indian news channels
Indian news television channels wanting to give their viewers a peek at whom the US calls the monster from Baghdad can do so now. Courtesy Associated Press Television News (APTN), the international video arm of the Associated Press...More


Twists in the tales on Star Plus
'Change is always constant',as far as Star Plus is concerned. After the launch of six new shows in January 2003, Star Plus is now focussing on revamping the existing shows to keep loyal viewers happy and looking out for more...More

Prasar Bharati invites tenders for films based on festive themes
National broadcaster Prasar Bharati has invited tenders for Hindi feature films based on festive themes to be telecast on DD 1 in the afternoon slot this year...More


TV Ratings (19 January 2003 - 25 January 2003)
TAM Top 10 Programmes
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


TAM Top 100 Programmes on different Channels

Star Plus
Sun TV
Sony
Gemini TV
Eenadu TV


Executive Dossier
"We see a lot of opportunities in the weekend"
Interview with Sandy Brown- president and CEO, CNBC More

Tube Talk
etc brings 'Attin Action Khanna' as 'Taaza Maal' More
Max to air Ceat Cricket rating awards on Sunday More

Source: www.indiantelevision.com
Other Headlines
Colour Of Competition: Reliance, Hutchison Sketch New Campaigns More
Fedders Lloyd Plans To Enter Fresh Segments More
Mahindra Intertrade To Retail Woolworths’ Ladybird Range More
Fiat Forms New Marketing Team Ahead Of Palio Diesel Launch More
Honda Siel Power Eyes Double-digit Growth In Sales This Fiscal
More
HDFC Bank Set To Launch Mobile Service To Hawk Its Products More
ICICI Bank Readies To Turn Country’s First Bullion Bank
More
Source: Financial Express

Indigo tops over 'C' rivals in Jan sales More
Stanchart to expand operations, plans to inject Rs150 cr in 3 years
More
Bharti offers goodies with fresh package
More
Pepsi steals Coke's thunder
More
Source: The Economic Times

`Media plans need sharper focus for more impact'
More
BPL, Data Access tie up for global calling card More
HLL plumps for healthcare range Ayush as core brand
More
Oyzterbay hives off silver biz under Citron brand
More
Triumph to promote UDV brands
More
Incubating biz ideas for aspiring entrepreneurs
More
World Cup fever catches cricket portals too
More
Woolworths to launch kids wear soon
More
Source: The Hindu Business Line

Tea trade moves HC over marketing order More
Biotech bug bites Ranbaxy, lines up $60 million for research
More
ITC among five shortlisted bidders for Mafco selloff
More
Source: Business Standard

How safe is bottled mineral water? More
StanChart to open 23 new Indian branches More
Source: www.moneycontrol.com


Andrey Purushottam vacates top post at Starcom India More
Source: www.agencyfaqs.com
Thought for the day

"The effectiveness of advertising depends on the amount and kind of product information available to consumers .... advertising will be more successful the more impoverished the consumer's information environment".
- Michael Schudson

Other Newslinx International
International Headlines
J.P Morgan Chase Talks to IPG Shops About New Assignment More
Omnicom Bondholders Accept 'Sweetener', Retain Notes More
Momentum to Add to Work for American Express
More
MediaCom Promotes Executives in Asia Pacific Region
More
Source: www.adweek.com

Broadcasters censured over 'anti-gay' advert
More
Police fight ban on 'name and shame' posters More
Amnesty unveils new TV ads
More
Source: www.media.guardian.co.uk

Viacom buys Puerto Rican outdoor ad firm More
Accountants Cry Foul Over H&R Block Television Ads More
Source: Reuters

War threatens to spoil ad party More
Hip-hop group to boycott Pepsi over ad
More
Source: CNN

Brokerage Firm A.G. Edwards Opens Review More
Source: www.adage.com

Cheerios Revs Up Petty Promotion
More
Source: www.brandweek.com

Reebok Ad Tackles Nike Commercial More
Source: www.nytimes.com

ITC warns BACC over 'homophobic' ad More
Source: www.digitalspy.co.uk

Swedish court kills ban on alcohol advertising More
Source: www.nj.com












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