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| 24 Feb 2003 | Volume: 4 | Issue : 44 |
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TV, print shares in ad spends to decline Following global trends, below-the-line activities are set to break the monopoly of TV and print in India...More
Cult Branding seminar thumping success Young marketing guru and author Mathew Ragas keynote speaker...More MindShare Delhi consolidates GSK account GlaxoSmithKline (GSK) has appointed MindShare as the AoR to manage its media investment in India. The appointment comes hot on the heels of MindShare's win for the GSK account in China...More St. Francis wins ESPN Premier League Junior Trophy Football when cricket mania is at its peak! ESPN-Star Sports (ESS) initiative that gives Mumbai kids the opportunity to mimic the likes of David Beckham and Michael Owen reached its grand finale and received an enthusiastic response from children...More
Headlines Cable ops seek broadcasters' help Flash scrawlers indicating prices of various channels within bouquets, broadcasters urged...More Asiasat 4 scheduled for early April launch AsiaSat 4, the fourth satellite of Asia Satellite Telecommunications Company (AsiaSat), has arrived in Cape Canaveral, Florida, USA aboard a chartered heavy lift cargo aircraft...More
Surabhi Force to organise cultural fest on 27 Feb Surabhi, the programme produced by Siddharth Kak, is back in action and is extending its concept to on-ground promotional events!...More Tube Talk etc to celebrate b'days of Bollywood's Aries and Pisceans More Source: www.indiantelevision.com
Amway to launch 8 brands in 2003 More VSNL to launch telephone calling cards in April More Cisco launches program to boost wireless networks More Raymond to expand denim business More Baccarose to re-launch Elizabeth Arden More Around India with a 800: Maruti goes rural More Pantaloon gets licensing rights for Norules More BoB to don new colours for making brand more visible More Indian hotel chains catch the timeshare bug More Corporates still hold tickets to ride on cricket More Air Sahara to start regional service on Feb 28More It's a tapeless VCR, and it makes living ad-free More Source:The Economic Times Chinese Equipment Trips Up In BSNL’s Network Test More Philips Software Centre Looks At Making India-specific Products More Raymond Stitches Denim Strategy For International, Local Markets More Source: Financial Express After films and music videos... Brands look to TV serials for placements More Surya Herbal plans foray into southern, western markets More Source: The Hindu Business Line Gillette repositions product range More Buy medicines, get insurance cover free More Source: Business Standard Baazee.com: It’s really the price, honey More You need to be big to be of consequence: Shripad Kulkarni, CEO, Carat Integra More Source: www.agencyfaqs.com Sin taxes on ads? More Source: The Times of India
Two BBDO Offices Name Executives More Source: www.nytimes.com Ten record slice of TV ad pie More Source: www.themercury.news.com.au Ad's ad proves Dang successful More Source: www.nationmultimedia.com Gambling prevention, education eclipsed by advertising, critics say More Source: www.canoe.ca Hispanic magazines sizzling when it comes to ad revenue More Source: www.philly.com Saatchi art rival breaks his cover More Source: www.observer.co.uk Procter & Gamble puts ad in Spanish in prime time More Source: www.nj.com Ad agencies told: adapt or die More Source: news.independent.co.uk |
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