29 December 2003

Volume: 6
Issue : 56
















Headline
Sony draws up mega plans for 2004
SET's ambitious plans for 2004 include new programmes, animation channel launch and bid for BCCI cricket....More

The Katial Mystery: Quo Vadis?
Is former Star India senior vice-president, programming, content and communication, Tarun Katial joining rival Sony Entertainment TV India? The buzz has been that he is...More

XLRI's Marketing Fair promises action
Come 27 December, and Jamshedpur's Xavier Labour Relations Institute (XLRI) - one of India's Top Five management schools - is going to be abuzz. The reason: it's famed Marketing Fair...More

Community radio set to take off, finally
Tamil Nadu's Annamalai University to start first such radio service in February; IIT-Kanpur to follow...More

Zee News installs tickers at road signals
As part of its aggressive marketing strategy, Zee News sets up live tickers at 6 main road signals in Delhi...More

Source: www.indiantelevision.com

Other Headlines
Rising ad spends brighten media outlook
More
Soft drink cos woo home segment with price cuts
More
Plastic money is here, there & everywhere
More
Electrolux chalks out advt, product strategy
More
Channels use teleshopping to boost revenues
More
Timex set to expand retail presence
More
Reliance WebWorlds to double up as mini-theatres
More
Source: The Hindu Business Line

Kaya Skin Clinic In Expansion Mode More
‘SMS To Hit Paper Cards In Short Term’
More
Source: The Financial Express


BPL Mobile: Metaphors of freedom More
Source: www.agencyfaqs.com

Music Channels: Rocking to the music
More
Source: Business Standard


Grey Worldwide brings its second agency to India
More
Poll coverage helps Aaj Tak consolidate lead
More
BJP is No 2 brand on TV
More
Reliance Info to promote regional films
More
Not just matinee, PNC to reel out more
More
The rise of sports-businessmanship in India
More
Source: Brand Equity & The Economic Times

Other Newslinx
International

International
Sport Marketing Bolsters Hyundai's Brand Power More
Source: times.hankooki.com


EDS turns to marketing guru More
Source: asia.cnet.com


Ad Campaign Targets Crime at Christmas More
Source: www.news.scotsman.com


TV ads can make a guy feel, um, small More
Source: www.nydailynews.com


Goodbye to all of this: will New Year drive to transform viewing habits mark the demise of the TV commercial? More
Source: news.independent.co.uk













Click here for the Ad Linx Archives
Click here to subscribe to The Ad Linx Reporter or if you want further information email us at:- newsletters@indiantelevision.com
If you do not wish to receive this newsletter
Click here to unsubscribe
Contact us at Indian Television Dot Com Pvt Ltd, 126/127, Kartik Complex, Opp Laxmi Industrial Estate, New Link Road, Andheri (W) Mumbai-400 053.INDIA.

Tel:91-22-56920675 / 56920676/ 2673 0659 / 2673 0660 / 26730986
Fax: 91-22-26730659

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ cross various websites, indiantelevision.com cannot guarantee their validity after a day of posting.

How are we doing? Send feedback to editor@indiantelevision.com

The Ad Linx Reporter is an Indian Television Dot Com publication.
© 2001-2005 All Rights Reserved

www.indiantelevision.com
*If you are not able to see the mailer, please click here.