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| .7556 June 2002 | Volume: 2 | Issue : 71 |
Adidas teams with NBA and WNBA on new marketing partnership Sports gear major Adidas has reached a new multi-year marketing partnership with the NBA and WNBA starting with the 2002 WNBA season. This marks the second new partnership deal inked by the NBA in the past five days. More Cartoon Network and Bournvita offer trip to Kangaroo land Cartoon Network has announced a brand promotion in association with Bournvita which claims to be the biggest brown milk food drink brand in the country. At stake is the opportunity to spend the summer in Australia.More HEADLINES Prasar Bharati board meets tomorrow, as time running out for DD to seal deal on cricket World Cup telecast The rather sorry deal national broadcaster Doordarshan has got for the ongoing FIFA World Cup seems to have galvanised Prasar Bharati to get proactive on the issue of terrestrial telecast of ICC-organised cricket matches. More Intelsat 905 communications satellite successfully launched Intelsat announced yesterday that at 2:44 a.m. EDT the Intelsat 905 satellite was successfully launched aboard an Ariane 44L vehicle. The satellite is expected to be operational in July. More Global entertainment industry set for rebound, says PwC report Digital distribution of content, aided by rising broadband penetration, will be the greatest driver of new entertainment and media spending in 2005-2006, says the just released PricewaterhouseCoopers' "Global Entertainment and Media Outlook 2002-2006" More Mumbai, Delhi will lead the way in CAS rollout: TAM Mumbai and Delhi will lead the country in the growth of CAS. Kolkata will be slow in catching the trend, and Chennai will comprise mostly of fence sitters, content with its bundle of FTA channels. More 
Media
Stock WatchBSE Sensitive Index as on 4 June 2002 Closing Bell.More Source: www. indiantelevision.com. Other Headlines Honda to roll-out City without frills More Indica pulls Telco out of red in Q4 More Bharti Cell revamps Airtel brand More Miss Japan campaigns for Japanese bonds More Source: The Times of India Indian furniture market hots up More Wipro Consumer to grow profits via brands More Bharti to spend $20 million on brand-building More Bharti to ring in eight new circles in July More McDonald's ready to donate $10m to Hindus More 'Walkman' not Sony's alone: Austrian court More World of mouth More BEst/BEkaar More Odds and Evian More Spare a quarter for BTL More Below the Line of Control More Source: The Economic Times Domino’s Eyes Slew Of Below-The-Line Activities More Bharti Launches Big Budget Promo For Airtel More Red Tape Now Turns Its Focus On Domestic Market More Spice Telecom To Invest Rs 60-70 crore In Karnataka Operations More Innovative Projects To Drive HLL Growth More DuPont In Brand Licence Deal With Epcoat Surface More Source: Financial Express Zee takes on saas with its celebs -- Campaign launched to target advertisers More Reva to electrify market with new-look version More DuPont pact with Epcoat for Teflon car-care items More ORG pegs BPL on top; LG differs More Canon unveils 12 products More Synise unveils e-biz suite More Bisleri in `troubled waters' More Source:Hindu Business Line Ranbaxy to buy P&G's Germany brand for $5m More Bharti to offer services in new circles from June 10 More BIS scraps Bisleri's Delhi unit licence More Berry Bros pens India spread plan More ITC in greeting cards pact with Maple Leaf More Red Tape plans to enter ladies, kids segments More Source:Business Standard The Cola Wars: Attacking the brand ambassadors More Source :www.agencyfaqs.com
Coke hands secret Thai project to Lowe More Singapore Navy launches humorous missile campaign More Unilever uses sex to sell "trashy" noodles More D'Arcy boosts Mexico agency with eye on U.S. Hispanic market More Source: www.adageglobal.com Cramer-Krasselt Takes CareerBuilder More CVS Talks with Agencies Advance More Source: www.adweek.com McDonald's Error Leads To $10 Million Donation More Minute Maid Replaces Enron At Baseball Stadium More Source: www.brandweek.com Fcb Pulls Out Of Mattel Review More Mediaedge:Cia Wins $50 Million Masterfoods Account More Ftc Opens Hearing Into National 'Do Not Call' List More Novo/Giant Step Changes Name To Semaphore More Direct-Mailer Advo Buys Toronto Company More Ogilvy Non-Roster Invite For Mcdonald's Review More Aol Time Warner Sticks By Positive Forecasts More Interpublic Buys Media First More Bcom3's Moroch Buys Dallas Boutique More Source: www.adage.com |
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