11 June 2002 Volume: 2 Issue : 74


 






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Todays Newsbreakers India
Special Report
Gen Next hooked on Star Plus, Sony and Cartoon Network in north India- OMS study
Kids' channels may be slugging it out for the top slot, but in north India, most kids are glued to Kyunkii and Kahaani..during prime time. More

Headlines
DD Metro to continue as a terrestrial-cum-satellite channel
The Prasar Bharati has said nyet to conversion of its entertainment service, Doordarshan Metro, as an exclusive satellite channel. More

Senior Compaq executive to take over as Media Lab Asia CEO
Media Lab Asia based on digital wizard Nicholas Negroponte legendary MIT Media Lab, has got a new CEO and managing director in Bimal Sareen... More

'Hasratein' director ventures into film direction
After making a name for himself directing serials like Hasratein and Justujoo, Ajai Sinha is now ready to go 70 mm. More

BSE places special 25% margin on 5 media scrips
The Bombay Stock Exchange (BSE) has informed members of the exchange that 65 scrips, of which five are media companies, will attract special margins effective 10 June 2002. More

Perfect Monitoring Media Analysis
Match review programs attract maximum commercials in ongoing World Cup Football coverage on TV
According to Perfect Monitoring analysis it is the Match Review Programs which have attracted 958 TV commercials, indicating a vital advertising pattern during the ongoing World Cup. More

Akai beats Sansui to become the top advertiser after 10 days at the FIFA World Cup 2002 on Ten Sports
The Japanese brand has emerged as the top advertiser during the tournament so far with a whopping 333 spots... More

Media, Advertising & Marketing Watch
YesAsia.com and Lollicup USA form exclusive marketing alliance
YesAsia.com, which claims to be the leading online Asian entertainment store has announced the commencement of its exclusive marketing alliance with Lollicup USA, one of the leading distributors of BOBA, tea and fruit juices in America. More

TV Special Report
NDTV develops cost saving news transfer system
New Delhi Television's (NDTV) Rahul Deshpande and his engineering team has recently been awarded the 2002 Commonwealth Broadcasting Association-IBC award for engineering... More


Media Stock Watch
Field day for media stocks at the markets... More
Source: www. indiantelevision.com

Other Headlines
‘The One Alliance’ To Have Kids’ Channel Soon More
Using SMS To Connect With Customers More
Ban On Surrogate Liquor, Tobacco Ads Likely More
TNPL Waves The Green Banner For Marketing More
Castrol To Roll Out New Initiatives To Retain Consumers More
Three-pronged Strategy For Software SMEs More
‘Soap’ Opera More

WPP Wins AOR Accounts Of Himalaya Drugs, Ranbaxy More
Source: Financial Express

Nasscom-McKinsey report forecasts robust growth for IT sector More
ITC, Maple Leaf tie up for `pop-up' greeting cards More
AP: BSNL offers phone link at the doorstep More
Jobstreet sees pep in campus recruitment More
Chennai agency gets rare honour More
TEAM to launch new healthcare products More
Source:Hindu Business Line

Canon to up digital products network More
Pfizer sews up Parke-Davis merger More
Honda ‘motoscooter’ to hit the roads in September More
Travelling light More
Message in a bottle More
Passport to ride More

Source: Business Standard

Maia Katrak quits Triton to form a new venture More
McDonalds moves Finnish biz from Burnett to TBWA More
Source: www.briefonline.com

'FMCG major HLL looks at foods for higher growth' More
Source: Deccan Herald

Infosys named best employer by international consulants More
Source: The Hindu

Football is not the sport of the masses in India: McCann PULSE More
Chennai-based Maitri gets Finalist nomination at New York Festival More
Source: www.agencyfaqs.com


Bimal Sareen is Media Lab Asia CEO More
Mahajan launches emagazine by Times Group More
HLL plans to exit seafood business More
Some relief for Daewoo India More
Playwin lotteries in 2 more states More
Source: The Economic Times

Thought for the day
"Advertising is totally unnecessary. Unless you hope to make money."
- Jef I. Richards
Other Newslinx International
Poor World Cup results for France affects country's top TV network More
Spar hands first global branding biz to South Africa's TBWA Hunt Lascaris More
TotalFinaElf to split its service station network into two brands More
JWT ends ties with Canadian ad agency under investigation More
Murdoch's Italian pay-TV company to buy Vivendi-owned arch rival More
FIFA scores court victory against PepsiCo in Argentina More
Source: www.adageglobal.com

MSNBC Puts Muscle Behind New Lineup More
Source: www.tvinsite.com

Unilever mulls branding rethink More
WPP deal creates PR giant in China
More
Source: www.mediaguardian.co.uk

Omnicom Stock Rebounds After 'Benign' Wsj Story
More
Vanilla Coke Makes Broadcast Tv Debut
More
Draft, Lowe Live Merge Another Office
More
Olay To Debut New Fragrance Line
More
Abc Inks Three Product Placement Deals For New Show
More
Gm Eyes Chevy For Lead Olympics Role
More
Chevron In Final Talks In $100 Million Review
More
Drug Chain To Name Winning Agency
More
Source: www.adage.com

Gillette Holds Talks With Shops on Duracell More
New Drug to Get $100 Mil. Push More
Omnicom Takes a Wild Ride More
Bates: Any Acquisition Value Left? More
Source: www.adweek.com

Pillsbury Bringing Casper Cookies to Life More
Cellular One Rings Up New Pitch More
Source: www.brandweek.com
















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