Date: 28 January 2002 Volume: 1 Issue :81

News Headlines WorldTel CEO Mascarenhas dead www.economictimes.com Star India seeks 2002 Grammy Awards sponsors www.indiantelevision.com TRP controversy again www.agencyfaqs.com

Account / People in News Capital snatches LG’s washing machine business from Lintas www.agencyfaqs.com MindShare lures media wiz M.Suku for BroadMind www.indiantelevision.com Seattle Weekly Ad Director Steps Down www.aan.org Carat wins Hyundai $500 million media account www.adage.com Revlon switches to ad agency Deutsch, fires KBP www.nypost.com APG begins programme to raise account planning bar www.media.com.hk BBDO HK loses Sunday to start-up hotshop www.media.com.hk Sacked PR bosses set for £5m legal claim against Cordiant www.observer.co.uk Online Focus Online Advertising Is Ready to Click www.businessweek.com

Interviews

People are extra careful about spending- Abhik Mitra MD, Saregama
www.financialexpress.com
"Brand building took a back seat in 2001"- Sam Balsara, CMD, Madison
www.exchange4media.com

"Grey hasn't sent me a memo saying, 'Don't produce creative work.'" Nirvik Singh CEO of Trikaya Grey www.agencyfaqs.com Product / Corporate News Zee drops stake before partner comes www.economictimes.com Electrolux Kelvinator: Creating a durable strategy www.financialexpress.com Advertisement FMCGs find it hard to force the pace www.financialexpress.com Saregama out of tune with FM www.agencyfaqs.com Lego constructs new global communications system www.adageglobal.com Drop in US advertising to affect News Corp www.bday.net Newsletter Sign Up Unsubscribe Features Managing agency succession: Walking the tightrope – Part I www.agencyfaqs.com SMS advertising – a wasted gesture www.europemedia.net Breaking News Satellites over India Executive Dossier IndustryResources The TV Linx Reporter Advertising Agencies

Ad Campaigns MTV lands pan-euro task to promote 'Euro' to youth market www.adageglobal.com Campaign Promotes Advertising Itself www.nytimes.com

Policy Matters Agencies urge alcohol ad ban www.nzoom.com

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