.7 February 2002 Volume: 1 Issue : 89  

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Todays Newsbreakers India

TV Ratings Monitor

ORG-Marg Intam RATINGS
The Top shows for the week 21 to 27 Janurary 2002. Star Plus continues to dominate but is its grip on audiences loosening? Additionally a closer look at how the Bengali language C&S television market is doing.
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Source: indiantelevision.com

O&M perceived to be India’s best agency, reveals ORG-Marg study
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Source:
www.agencyfaqs.com

Brand building on the Net still viable

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Source:
www.agencyfaqs.com

Indica registers highest sale
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Phenomenon of Webcomics
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FMCG brands bank on smaller packs
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More agencies choose to stay away from Triple A awards
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Resurgent denim demand to help Arvind get over blues
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Source: http://hinduonnet.com

Indica sales up 148% to 7,365 units in Jan
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Retail chains see the future in pvt labels
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Dalziel to be new Colgate India MD
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Stanchart strategy to leverage service functions, brand recall
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Marico looks at rural market in Bengal
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IIM-A may go for short-term executive MBA courses
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Source: Financial Express

Dockers aims at top slot in premium menswear
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Nita Kapoor quits Mudra, to join GPI
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Perks taxation rules relaxed; salaries up to Rs 1 lakh exempted from TDS
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Source: Business Standard

Potter creates another mktg blitz
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Source: The Economic Times
Other Newslinx International

MasterCard Puts Interactive in Review
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Hershey Foods Launches Media Review
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Source:
www.adweek.com

TOBACCO GIANT STOPS BUYING MAGAZINE ADS

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WHAT CHILDREN SAY ABOUT MEDIA AND ADVERTISING
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PHILIP MORRIS SHOPS MILLER TO U.K. BREWERS
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DURACELL AGREES TO MODIFY 'MR. QUACKERS' AD
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MSN ADDS MORE SPONSORS TO OLYMPIC WEB SITE
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OGILVY SETTLES DRUG OFFICE CIVIL CHARGES FOR $1.8 MILLION
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PEPSICO SAYS INCOME FOR PAST YEAR UP
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Source: www.adage.com

U.K. govt creates chief advisor to oversee $273m ad spend
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Global Media Agency of the Year: Carat
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Source: www.adageglobal.com

U.S. Internet Population Continues to Grow
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Source: http://cyberatlas.internet.com

Ad market should pick up steam in Q3
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Source: http://emonline.com

CANADIAN TOURISM COMMISSION EXTENDS MARKETING CAMPAIGN
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Source: http://adnews.com

Internet Is Powerful Complement To Traditional Advertising Media
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Source :http://www.advertising-uk.co.uk

NTL launches interactive Love Channel
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Source:http://www.mad.co.uk

D'Arcy beefs up Asia marketing services offer 3
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Dentsu to handle Sony campaigns through new unit
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Barnes named as BBDO Hong Kong general manager
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Hallmark signs up ACNielsen for regional coverage
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Source: Media Hong Kong (http://www.media.com.hk/default.htm)


 

 

 

 






 

 

 

 














 





 


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