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| .7 24 April 2002 | Volume: 2 | Issue : 41 |
Cult brands focus of MTV, Brand Equity's upcoming youth marketing forum Music channel MTV has announced that cult brands will take pride of place at the "5th MTV & Brand Equity Youth Marketing Forum". More Headlines DD to introduce DTT service in the four main metros National broadcaster Doordarshan is all set to launch its Digital Terrestrial Transmission (DTT) service in Delhi, Chennai, Mumbai and Kolkata from June... More ESPN and Star Sports back on cable homes in the Philippines After just under six months off the air on the Sky Cable, Home Cable and PCC platforms, the ESPN and Star Sports channels came back on TV screens in the Philippines on April 17. More Pulitzer-winning commentator Thomas Friedman to host Discovery specials Discovery Channel has announced that Thomas Friedman, New York Times columnist and winner of the 2002 Pulitzer Prize, for commentary will be hosting a series of special world premiere documentaries. More Radio Mirchi first private FM station off the blocks in Mumbai The Times Group's Radio Mirchi got that vital head start over its rivals as its FM station was officially flagged off last evening. More Source: www. indiantelevision.com Other Headlines Le Meridien bid to lure customers More Telecom battle hots up More AirTel hopes movie stars can do Magic More FoodWorld set to enter Kerala More `Slice' now in lichi, orange variants More VLCC launches skin care products More Source: Hindu Business Line What has Bates to do with Dabur? And what is Binaca Toothpaste anyway? More The Asian Age: A reflection of reality More Source: www.agencyfaqs.com Lacoste lowers price points, gets more formal More Source: The Times of India Bacardi Gives New Look To Carta Blanca, Plans ‘Night Shift’ More Herbalife To Introduce Nutrition Supplements In India By Year-end More Caltiger Banks On Its Pricing Strategy For Net Telephony Success More DigitAllhomes: Samsung Homes In On Interactive Retail Outlets More BPL To Focus On New Market Segmentation Strategy More Honda Dominates 2001-02 Output As Rivals Cut Back More Shalimar Paints To Widen Dealer Network, Educate Customers More source: Financial Express Bottlers eager to pick Coke stake in placement More Gillette India kicks off 2 World Cup football campaigns More Fiat to ramp up production by 50% More Philips to merge 3 groups firms in consolidation More Source: Business Standard Exide to phase out 50% products More Hyundai to rain in foreign models More Siemens reports 10.7% rise in Q2 net More Kellogg India plans new product range More Emotional experience drives brands: Barlow More Pentamedia set to make a Splash More Freebies fail to up toplines in most FMCG cos More Desi brands beat MNCs in FMCG show More Source: The Economic Times Britannia Industries FY02 results by June 30 More ITC to declare FY02 results by June 30 More Source: www.moneycontrol.com Canon targets Rs 235 cr in India More Source:Hindustan Times
Jay Chiat, Dead at 70 More New Creative Leaders for Arnold, Toronto More Source: www.adweek.com Kmart Blasts Off With Star Wars More FTC Targeting Drug Companies That Con Consumers More Unilever Jettisons 19 Brands In Corporate Strategy Move More Source: www.brandweek.com Advertising’s Big 7 Media Buyers Fail To Get Much Bigger More Source: www.inside.com The Man Who 'Kicked The Ad Industry In The Ass' More Etch-A-Sketch Settles With FTC For $35,000 More 2002 Advertising Age Agency Income ReportMore Source: www.adage.com Brazilian adman Washington Olivetto opens agency in Portugal More Hugo Boss taps Grey for global launch of new male fragrance More Soccer hero Pele strikes for Viagra around the world More Source: www.adageglobal.com Advertising slump hits St Ives More Source: The Scotsman Advertising, a Must for Good Business More Source: www.allafrica.com ACCC raids fuel giants More Source: www.theaustralian.news.com.au |
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