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02 December 2019 | Volume 9 Issue No:52 |
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| Television | TV Channels |
| BARC week 47: Vasline Intensive Care Lotion's position further improved
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The Broadcast Audience Research Council of India (BARC) has released its data for top advertisers and brands for the period between 16 November and 22 November 2019.
The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 47 of 2019.
continue reading...
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| MAM | Marketing |
| Raymond mannequins "Out on traffic duty"
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Showing solidarity with understaffed and overworked Bengaluru Traffic Police, Color Plus showrooms, from the house of Raymonds has come up with a unique in-store marketing activity in the city. The stores have been armoured with black displays instead of mannequins with a sign reading "Out on traffic duty, will be back soon."
continue reading...
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| MAM | Media And Advertising |
| Star Sports launches 2nd TVC for the Paytm India vs West Indies T20 Trophy
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Star Sports, India's leading sports broadcaster has launched the second television commercial for the Paytm India vs West Indies T20 Trophy. Before the first TVC that announced the #UnfriendshipDay campaign, Kieron Pollard and Rohit Sharma had declared war on Twitter.
Ahead of the T20 matches, the battle heats up between the two friends who have turned into foes.
continue reading...
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