10 December 2019 | Volume 9 Issue No:58   Facebook Twitter YouTube YouTube
 
 
 
 
 
MAM | Marketing
FableStreet raises Rs 21 cr in series A round led by Fireside Ventures
FableStreet - a technology-enabled premium work wear brand, offering timeless, versatile pieces, with custom fits for women, has raised Rs 21 crore in Series A led by Fireside Ventures.
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MAM | Media And Advertising
Laqshya Media Group's OOH agency OMI bags Global Marketing Excellence Award
The Global Marketing Excellence Awards organised by the World Brand Congress concluded last week in Mumbai and honoured the best work in the field of marketing across various categories. Laqshya Media Group's OOH Agency arm OMI executed Tanishq Campaign on OOH was adjudged the Best Outdoor and Location Based Marketing.
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MAM | Marketing
Everymedia Technologies wins perception management mandate for Alpha 7 Seas
Everymedia Technologies, widely acknowledged as one of the top 10 independent media- tech companies in India. It has won the perception management mandate for Alpha 7 Seas, a renowned strength and conditioning gym founded by Vedharth Thappa, the fittest man in India 2016, 2017 and 2018.
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MAM | Marketing
IdeateLabs appoints Divya Ajitkumar as business head
IdeateLabs, one of India's largest independent full-service digital-first creative agencies has roped in Divya Ajitkumar as Business Head. She will be based out of the Mumbai office and will be reporting to the Director, Vrutika Dawda. Divya has over a decade of experience in the digital space.
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  Television | TV Channels
  Eight of top ten across genres channels from 4 major networks
   
  Television | TV Channels
  News Broadcasters Federation elects Arnab Goswami as president
   
 
   
  Television | TV Channels
  Zee Kannada to premiere Kurukshetra on 15 Dec
   
  Television | TV Channels
  Bajaj Allianz along with CNBC-TV18, announces the Lifegoal Advisor Awards 2019
   
  Television | TV Channels
  South Asia's New Voice : South Asia Diary by WION
   
  Television | TV Channels
  The 7th edition of Vh1 Supersonic promises to be a grand affair; introduces Illenium and Chon to India
   
 
 
 

Television | TV Channels

Discovery Channel's docuseries on 'India Startup Stories' premieres on 14 Dec
 
iWorld | OTT
Amazon Prime Video to launch Amazon Original Series 'Hostel Daze' on 13 Dec
 
Television | TV Channels
Dangal TV to premiere new fiction show 'Pyaar Ki Luka Chuppi' on 10 Dec
 
 
   
   
- New campaign by Ogilvy for MP Birla Cement tells the story of new India
- Revital H's marketing 'stunt' featuring Akshay Kumar
  Source: ET Brandequity
   
- Delhi University ad-hoc teachers demand job regularisation, stage massive rally
- Global advertising to grow 3.9% over 2020
  Source: Live Mint
   
- Actor Shetty to be made anti-doping brand ambassador, NADA says he has more clout than athletes
- India set to be among top advertisement markets in 2019: GroupM and Zenith
  Source: BS
   
- Yes Bank drags McLeod Russel to NCLT over Rs 500-crore loan default
  Source: Financial Express
   
- Vietjet connects New Delhi with Hanoi & Ho Chi Minh City
  Source: ET
   
- Protesting JNU ad hoc teachers stopped near Parliament
  Source: Indian Express
   
- Shane Warne awaits big pay day for his small stake in Rajasthan Royals
  Source: India Today
   
- South Africa moves step closer to land expropriation without payments
  Source: Reuters
   
- Dutee Chand stars in new PETA India ad
  Source: Telangana Today
   
 
   
- Broadcasters Fight Political Ad Disclosure Changes
- Automation Key to Keeping Linear TV in Ad Ballgame

Source: Broadcasting Cable

   
- Coca-Cola launches biggest ever Christmas campaign with global ad
- Save the Children takes over Channel 4 ad break to promote Christmas Jumper Day

Source: The Drum

   
- New Data Shows Why TV Ad Spending Had Its Biggest Decline In A Decade

Source: Forbes

   
- Elections, Olympics to Boost Ad Spending as Market Cools, Industry Forecast Says

Source: WSJ

   
- Peloton's Cringe-y Ad Got Everyone Talking. Its C.E.O. Is Silent.

Source: NY Times

   
- TV Industry Suffers Steepest Drop in Ad Sales Since Recession

Source: Bloomberg

   
- Doug Ford government spent $4M on anti-carbon tax ads

Source: CBC

   
- 2-year old Arthur becomes star in UK Christmas ad tradition

Source: CNBC TV18

   
- Another Deliveroo TV ad banned for being misleading

Source: BBC

   
     
Movies | Hindi
Biopics & sports-based films help popularise sporting culture in India
Sattar minute, sattar minute hai tumhare paas ... shayad tumhari zindagi ke sabse khaas sattar minute ... (Seventy minutes, seventy minutes is what you have ... may be the most important seventy minutes of your life..)".
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Movies | Hollywood
The biggest hollywood blockbusters will take over star movies in september
The big India festive season has started and everyone is gearing up with their plans to celebrate it in the best possible avatar. When it comes to grand celebrations and larger than life content offering, no one does it better than Star Movies – the leading Hollywood destination of India.
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