|
|
|
|
|
|
|
|
|
|
|
|
|
|
MAM | Marketing |
Time for condom brands to review their storytelling |
|
|
|
Ironically, when it comes to advertisements, condom players don't know how to play it safe. Condom ads have been at the centre of numerous controversies owing to the erotic nature of the storytelling. Several governments have taken a strong stand against sleazy ads.
continue reading... |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
MAM | Media And Advertising |
Fevicol back in its witty avatar to launch Ezeespray |
Fevicol, the largest selling adhesive is known for its innovation in products as well as marketing, especially its entertaining TVCs. The brand has introduced many innovative products which have transformed the woodworking industry in India and has now rolled out 'Fevicol Ezeespray' - an innovative format of spray adhesive which offers convenience and speed for pasting laminates.
continue
reading... |
|
|
|
MAM | Marketing |
Girnar tea partners with Ajay Devgan for 'Raid' |
Girnar Food and Beverages has joined hands with Ajay Devgn starrer upcoming Bollywood film Raid. Leading film marketing and brand alliance agency, Blue Bang Media & Entertainment clinched the plum deal bridging brand Girnar Tea and mass entertainer Raid.
continue
reading... |
|
|
|
|
|
|
|
|
|
|