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20 June 2018 | Volume 6 Issue No:85 |
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visit
website: www.indiantelevision.com |
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Mam | Media And Advertising |
Adidas wakes up entire neighbourhood to celebrate Football |
Dentsu Aegis Network's flagship media agency Carat, has partnered with the network's OOH agency Posterscope, to launch a massive campaign for FIFA World cup 2018. The idea was to create buzz and excitement around FIFA and to own conversations around the World cup for Adidas in a cricket dominated country.
continue reading... |
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Mam | Media And Advertising |
Uber appoints Pradeep Parameswaran as its new India head |
Ride-sharing app Uber on Tuesday appointed Pradeep Parameshwaran as its new India and Asia head. The company's move is in line with its aim to double down on its investment in the country, as it looks to grab market share from home-grown rival Ola (ANI Technologies Pvt Ltd).
continue reading... |
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Mam | Media And Advertising |
Arun Sharma elevated to COO for Delhi business at Initiative |
Initiative, which is a full-service media agency from IPG Mediabrands, has promoted Arun Sharma to the role of chief operating officer for Delhi business.
Prior to this, as senior partner of Initiative, Sharma played a pivotal role in spearheading one of the top clients of the agency, Reckitt Benckiser.
continue reading... |
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Mam | Marketing |
Nucleus wins PR mandate for Zolostays |
Nucleus Public Relation has bagged the PR mandate for Zolostays, a co-living solutions provider, as it looks to enhance its brand visibility in India. Zolostays offers affordable, fully managed accommodations, which include food, utilities and housekeeping services.
continue reading... |
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