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Mam | Marketing |
Uber Lite launched in India & other developing nations |
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India is Uber's most crucial market in Asia! Earlier this year, Uber sold its business in Southeast Asia to local rival Grab. Now, to tap the consumers in India and other 'developing' nations, the ride-sharing app has announced the launch of a lighter version of its app, Uber Lite. Lite will be a simple version of the rider app that saves space, works on any network.
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Mam | Marketing |
Combiflam tablet launches pain education campaign for rural marke |
Sanofi India - makers of the Combiflam pain relief tablets along with Bollywood actor Soha Ali Khan has launched its first initiative under its pain education campaign - Pain Clinics. This phase comprises a series of doctor and pain expert videos on a dedicated YouTube channel to generate awareness and educate people, so that they can understand and treat pain in an informed and responsible manner
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Mam | Media And Advertising |
Sudeep Gohil moves on from Publicis India |
Sudeep Gohil, chief strategy officer and managing partner of Publicis India has announced that he is moving on from the agency. Sudeep will be moving on after serving his notice period at the agency. The move follows the end to his 18-month contract, which will end in August 2018.
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Mam | Media And Advertising |
NEXA invents sound of blue colour in digital campaign |
Hakuhodo India has invented an innovative digital campaign for #NEXABlue the signature shade, exclusively created for cars sold at NEXA. The new digital campaign is targeted at the NEXA customer aged between 18-45, who follow online information and trends from around the world and is well versed with social media platforms.
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Mam | Marketing |
Virat Kohli gets cheeky about his beard insurance in new campaign |
Philips India has brought Indian cricket skipper and youth idol Virat Kohli on board as the new brand ambassador for its male grooming segment. Virat is one of the most influential style icons among the youth. Philips India have reinvented grooming to enable confidence among today's youth by introducing smart, intuitive solutions to help them look and feel their best.
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