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MAM | Marketing |
New Era up for hard graft in India |
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Caps! They are functional and shield you from the heat on sunny days. But that's not what caps are all for anymore. They seem to have become a part of the culture where they are worn more as a fashion accessory rather than for their functionality.
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MAM | Marketing |
Swiggy smashes creative sixer this IPL season |
Food ordering and delivery platform Swiggy has launched six relatable and witty television commercials this IPL season to celebrate two of India's biggest passions - cricket and food.
The multi-lingual campaign is conceptualised by Lowe Lintas, Bengaluru. Swiggy roped in seasoned cricket commentator Harsha Bhogle and former cricketer and commentator Aakash Chopra to lend their voices to the TVCs.
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MAM | Marketing |
Black & White launches first India TVC |
Black & White Gettogethers from Diageo India has launched its first-ever India-specific TVC conceptualised by J Walter Thompson Bangalore and inspired by the brand message, "Made of Sharing".
It is a commercial that exhorts us to go out there and share moments and experiences with strangers.
continue reading... |
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