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MAM | Media and Advertising |
Leo Burnett's Bajaj V ad tops YouTube Ads Leaderboard |
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Apart from the frequency of ad spots on television, their viewership on social media speaks tons about the mileage of a brand's campaign. In today's digital era, if an ad hasn't been shared a few thousand times on Facebook and Twitter with hashtags to boot, chances are the brand's spraying and praying on television didn't work much.
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iWorld | eNews |
Former Myntra finance head Prabhakar Sunder joins Voonik |
Voonik appointed Prabhakar Sunder as its chief financial officer. Sunder brings over 15 years of experience in capital raising, corporate finance, financial reporting and compliance, treasury and fund management, financial planning and analysis, risk advisory, taxation, procurement etc.
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