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| Storyboard: |
A Phone. A Picture. And a lifetime of friendship in Kashmir' depicts the story of a local shopkeeper and an army officer, and the beautiful friendship shared between the two. The second film features legendary actress, Kanchana, who has acted in films in various languages including Tamil, Telugu, and Malayalam. |
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| Purpose
of the ad: |
As a consumer-to-consumer (C2C) platform, human connection is at the core of OLX's business. OLX has always given people the best value for their used products, but every product is also tied to its user through a unique story, which is invaluable. The ad celebrates those invaluable aspects of an OLX transaction. |
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| Client: |
| OLX |
| |
| Creative
Team: |
| Amer Jaleel, Shriram Iyer, Shayondeep Pal, Arko Provo Bose, Rohit Raj, Manzoor Alam, Murteza Said |
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| Production House: |
| Crazyfew Films |
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| Media
used: |
| TVC, digital |
| |
| Agency
: |
| Lowe Lintas |
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