| |
| Purpose
of the ad: |
|
To come up with an interesting way to showcase how shopping in India is changing and how mobile shopping apps are fast becoming the key to on-the-go shopping today.
|
| |
| Storyboard: |
|
The film shows how the Flipkart mobile app helps bring a smile on a little girl's face who was upset as she couldn't participate in a dance. Seeing the little girl upset, her cousin orders the dress through the Flipkart shopping app, which instantly brightens up her mood.
|
|
|
| Client: |
|
Flipkart |
| |
| Agency: |
| Lowe Lintas Bangalore |
| |
| Creative
team: |
| Arun Iyer, Rajesh Ramaswamy, Ujjwal Kabra, Indrasish Mukherjee, Adarsh Atal |
| |
| Media
used: |
| TV and Digital |
| |
| Production
house: |
| Curious Films |
|
