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Purpose
of the ad: |
The campaign is targeted at all those photo enthusiasts who are passionate about the exceptional photographic experience.
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Storyboard: |
The new TVC resonates with Nikon's spirit of 'never settling for anything less than perfect'. It is for the first time that Nikon has shot a D-SLR TVC with Priyanka Chopra sharing her enthusiasm and passion for photography with the consumers. The TVC captures the innovative technologies that Nikon features in its D-SLR range, giving an edge to the users to unleash their creativity and motivate them to go an extra mile to capture the perfect moment.
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Client: |
Nikon |
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Agency: |
K&L Arms Communication Pvt. Ltd |
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Creative
Agency: |
Moon Agarwal, Sanjeet Ahluwalia |
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Production
house: |
Milestone Films |
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Media
used: |
TV, Online, Print, OOH |
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