1 December 2015 | Volume 42 IssueNo:66   Facebook Twitter YouTube YouTube
 
visit website: www.indiantelevision.com
 
 
 
MAM | Marketing
Microsoft's plans targeted marketing of new Lumia 950 series in India
Microsoft announced the launch of the first Windows 10 pre-loaded phones.
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The Water Wives : Act Equal
 
 
Storyboard:

The shortfilm, takes you into the lives of three women, who bear the brunt of an unjust, unfair system. Each minute of the short will reveal to you a story, that is evocative and poignant.

 
Agency Producer :
Dawa Lama
 
Medium:
Digital
 
Language:
Hindi
 
 
Purpose of the ad:

Social messege to create awareness and start conversations around inequality in India. There are many social behaviors that scream out inequality but in reality have their roots in economic causes.

 
Client:
ActionAid India
 
Agency:
Dentsu Mama Lab
 
Creative Director & Writer :
Swati Bhattacharya
 
 
 
 
    Watch the Video
 
 
     
MAM | Marketing
Asian Paints Ezycolour urges people to live in harmony with its new campaign
Asian Paints Ezycolour Home Solutions unveiled a new campaign to create awareness about its newly launched Green Painting Service (GPS), an eco-friendly water based paints range for all surfaces.
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MAM | Media and Advertising
MindShift Interactive bags digital mandate for Zokudo
MindShift Interactive, Insightful Digital Outreach agency won the digital mandate for luxury gifting platform Zokudo in a multi-agency pitch.
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MAM | Media and Advertising
PepsiCo India ropes in Poonam Kaul as new VP Communications
PepsiCo India, the food and beverage giant, has appointed Poonam Kaul as the new vice president of communications.
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Television | TV Channels
Chrome week 47: Sports genre tops the chart with the growth of 4. 1 per cent
 
Television | TV Channels
Discovery channel to air a programme on 'Mumbai Railway'
 
 
Television | TV Channels
NDTV and Coca-Cola to host a 6 hour live telethon for support my school campaign
 
MAM | Marketing
Microsoft's plans targeted marketing of new Lumia 950 series in India
 
iWorld | Video On Demand
Gamification, localization and monetisation way forward for #fame
 
Television | TV Channels
Fadoo TV pays tribute to unsung heroes of Mumbai attack through National Anthem
 
Television | TV Channels
Cartoon Network's We Bare Bears comes to India
 
Cable TV | Multi System Operators
Durgapur MSO assures Star India and TDSAT it would rectify errors in its head-end
 
iWorld | eNews
Decision on net neutrality case in US likely to affect Internet users globally
 
Regulators | TDSAT
TDSAT issues bailable arrest warrants against two directors of Sahara India TV Network
 
- Flipkart comes up with 'brand story ad format' for better customer engagement
- LVMH's biggest watch brand Tag Heuer shutting its India office
- Kwality starts product sale under brand name 'Kwality'
- Tata Global launches instant coffee brand to compete with Nescafe, Bru
Source: ET
   
- Snapdeal Launches Ad Platform for Sellers
- This Ad Reminds us 'Tis the Season to be Jolly But Not Without Family
Source: NDTV
   
- Bookmyshow eyes $4 million in ad sales
Source: Live Mint
   
- Coca-Cola ad: Carrying forward the tradition
Source: FE
   
- Inji Iduppazhagi review: More a fitness ad than an engaging story

Source: Hindustan Times

   
- Snapdeal Going the Alibaba Way? To Launch its Own Ad Platform

Source: I Am Wire

   
- Our Advertising Helps us Lead Classified Verticals in India: Amarjit Batra, OLX

Source: Ad Age India

   
- ASCI calls out Airtel, Kindle & City Broadband for false advertising

Source: Medianama

   
- Using location data to make advertising more contextual

Source: Ciol

   
- Acquisition in Germany will improve visibility of our brands: Onkar S Kanwar

Source: BS

 
- Supermarket Chain Food Lion Roars for Doner
- Cricket Wireless Will Take Over an Entire Adult Swim Commercial Pod Tonight
- In Pitch for MGM Resorts, McCann and PHD Come Up Winners
- Infographic: Xbox and Amazon Drew Huge Social Buzz Going Into Black Friday
Source: Ad Week
   
- German Christmas ad puts spotlight on isolation of elderly
Source: Irish Times
   
- John Kasich Ad Assails Donald Trump for Mocking Disabled Reporter
Source: NY Times
   
- Former Voda exec Humm joins ad blocker Shine
Source: Mobile World Live
   
- Carrie Fisher on Star Wars Lord's Prayer ad ban: 'People should get a life'
- MPs call for junk food ad ban during shows such as The X Factor
Source: The Guardian
   
- LOOK: In Paris, Artists Turn Ad Spaces Into Climate Change Protests
Source: NPR
   
- Amazon's Drone Video Is The Perfect Devious Holiday Ad Campaign
Source: TC
   
- Everyone Loves This Iconic Street Artist's Illegal Fashion Ad Takeover
Source: Observer
   
- Broadcaster tells Manitoba Tories to pull attack ad in copyright dispute
- Volkswagen Canada rolls out apology in huge ad campaign
Source: CBC
   
- Dayton Ad agency celebrates $1M milestone with first client
Source: Dayton Daily News
     
Movies | Hindi
Tamasha ends week one with Rs 38.2 crore
Tamasha, thanks to its star cast, Ranbir Kapoor and Deepika, coupled with the names of SajidNadiadwala banner and Imtiaz Ali, has managed to draw a face-saving opening weekend despite all bad reviews.
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MOVIES | Hollywood
46th International Film Festival of India in Goa concludes; Spanish films win top honors
The curtains came down on the 46th International Film Festival of India in Goa with internationally co-produced Spanish adventure drama film 'Embrace of the Serpent' directed by Ciro Guerra bagging the Golden Peacock for best milm.
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