Agency: |
Mio |
|
Client: |
Bajaj Auto |
|
Storyboard: |
The new look Pulsars '˜Dressed
to Thrill'commercial has
the trademark Pulsar high-octane
energy with the stunts
going a step further to
provoke a merging of the
rider’s style with his
machine.
The communication needed to engage the audience and drive advocacy online. This needed to be done remaining true to the Bajaj Pulsar DNA. |
| |
Agency: |
Mio |
|
Media Used: |
Television, Digital (Microsite / Site Capturers / Banners / YT / Facebook / Twitter ) |
|
Creative
Team: |
Siddhartha Dutta, Abhijit Parab, Amit Rane |
|
Production
House: |
LemonTree Film Services |
|
Purpose
of the ad: |
To thrill all the PulsarManiacs with its stunning new look. |
|