30 June 2014  |  Volume 39 - Issue No:14 FacebookTwitterYouTubeYouTube
visit website: www.indiantelevision.com
   
 
iWORLD | e-commerce
Want to be an e-retailer? Then, click here
Rage Communication has launched YStore to help you ease your way in to the highly competitive e-commerce world.
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Jabong gears up for FIFA!
 
   
 
Client:
Jabong
 
Agency:
Bang in the middle
 
Product Category:
e-commerce
 
Media Used:
Television
 
Purpose of the ad:
To tap on the ongoing FIFA fever
 
Storyboard:

The new Jabong TVC emphasizes on the wide range of football merchandise that the e-commerce site brings to its customers. The advertisement is simple and chic sans any cluttering elements. It directly touches upon the hearts of the fans with a clear cut message to join the football carnival along with Jabong.
   
Watch the video
 
MAM | Media and Advertising
A sunshine year for outdoor industry
Elections, new launches, festive season are just a few reasons to smile for the sector, this year.
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TELEVISION | TV Channels
Doordarshan gets a technology boost
The pubcaster has appointed Media Nucleus to provide BATS software to integrate its different departments online, which so far was manual.
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iWORLD | Over The Top Services
Piracy & l'affaire JadooTV
The Hyderabad police says the US-originating OTT service provider has been illegally pirating TV channels to subscribers internationally. However, things are not as simple as they appear.
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MAM | Media and Advertising
Telenor Broadcasting appoints Ragnar Karhus as CEO
 
MAM | Media and Advertising
Verizon Digital expands global content delivery network
TELEVISION | TV Channels
ICC Board meet concludes in Melbourne
TELEVISION | TV Channels
Nikhil Wagle: Another one bites the dust at Network18?
 
IWORLD | Over The Top Services
Piracy & l'affaire JadooTV
 
TELEVISION | TV Channels
Doordarshan gets a technology boost
 
TELEVISION | TV Channels
Puthu Yugam goes Korean, network launches mobile apps
 
MAM | Media And Advertising
Verizon Digital expands global content delivery network
 
CABLE TV | Multy Spstem Operators
Siticable Kolkata to launch 'SitiBroadband'
 
TELEVISON | TV Channels
DD to premiere 'Not my life'
 
   
 
- Facial coding to measure brand affinity
- Film fraternity divided over anti-tobacco advertisements
- Facebook COO Sheryl Sandberg to meet Modi during India visit
- STAR Plus leads the charts but it's ZEE that rakes in the moolah
  Source: BS
   
- Banner in no-ad zone raises residents’ hackles
- Plan to raise medical faculty retirement age to 63 in Maharashtra
Source: TOI
   
- Budget 2014: Government may tweak rules to ensure smoother tax credits on inputs
Source: ET
   
- Large Turnout in Hong Kong Democracy Vote as Beijing Fumes
Source: NDTV
   
- 7 Indian Campaigns That Shone at the Cannes Lions Awards 2014
Source: iDiva
   
- Ad Watchdog Upholds Complaints Against 82 Campaigns
Source: Outlook India
   
- Kareena Kapoor stars in new Jaguar XJ ad
Source: Rushlane
 
- Taco Bell Discusses Its VidCon Documentary
- Aereo Presses the Pause Button
- Lincoln Targets Millennials With 'Dream Ride'
Source: Ad Week
   
- US creatives commend ad industry anti-piracy pledge
Source: Advanced-Television
   
- Goal! Olympic ad spending scores big
Source: USA Today
   
- 'Outside the box' ad lands Alabama House candidate an appearance on Fox & Friends
Source: AL
   
- Treat online ad tracking like stalking
Source: Vancouver
   
- Advertisers Come Out Of The Closet, Openly Courting Gay Consumers
Source: NPR
   
- Sony Has Spent $59 Million On PS4 Ads In Five Months
Source: Cinemablend
   
- News of America's Demographic Revolution Came in a Cheerios Ad
Source: The Atlantic
   
- Adidas replaces popular Suarez ad at Copbacabana Beach
Source: CBC
     
   
MOVIES | Hollywood
'Revolution' wins top award at annual 40Fathoms Festival
Using the power of film and imagery, the festival raises public awareness about issues facing the oceans today and provides people with the tools to make a difference.
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MOVIES | Hindi
Anurag Kashyap's psychological thriller to release commercially in September
The Indian premiere of the film is taking place at the Ladakh International Film Festival next month, and the commercial release will be on 19 September.
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