|
|
Client: |
Tata Docomo |
|
Agency: |
FCB Ulka (Delhi) |
|
Product
Category: |
Telecom |
|
Creative
team: |
Chax, Robin Thomas and Raj Shukla |
|
Media Used: |
Television |
|
|
Product
House: |
Eeksaurus |
|
|
Purpose
of the ad: |
Considering the usage of mobile devices growing exponentially, Photon Max Wi-Fi wanted to position itself as an easy to use brand. |
|
Storyboard: |
The ad film frames interesting shots of old plugs, new plugs, ancient plugs and brings alive the common household socket. |
|