25 June 2014  |  Volume 39 - Issue No:11 FacebookTwitterYouTubeYouTube
visit website: www.indiantelevision.com
   
TELEVISION | TV Channels
India needs more storytellers: Nina Jaipuria
People say behind every successful man, there is a woman; but behind every smart child, is a dedicated mother.
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Tata Docomo 'plugs' a story
 
   
 
Client:
Tata Docomo
 
Agency:
FCB Ulka (Delhi)
 
Product Category:
Telecom
 
Creative team:
Chax, Robin Thomas and Raj Shukla
 
Media Used:
Television
 
Product House:
Eeksaurus
 
Purpose of the ad:
Considering the usage of mobile devices growing exponentially, Photon Max Wi-Fi wanted to position itself as an easy to use brand.
 
Storyboard:

The ad film frames interesting shots of old plugs, new plugs, ancient plugs and brings alive the common household socket.

   
 
TELEVISION | TV Channels
Kids of Today and Tomorrow
Viacom18 Media business head kids cluster Nina Elavia Jaipuria shares her views on how to keep a tab on the psyche of kids and keep pace with them.
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TELEVISION | TV Channels
Kid's genre: More than a child's play
With over 370 million kids under the age of 14, demanding variety, new concepts and characters, storytelling is no longer a child's play.
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MAM | Media and Advertising
Havas Media Group appoints Josh Gallagher as regional strategy director
Based out of Singapore, he will report to the agency's chief strategy officer SK Biswas.
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TELEVISION | TV Channels
Vishnu Athreya elevated to CN, Boomerang vice president programme scheduling
 
TELEVISION | TV Channels
Max to telecast film dedicated to R D Burman on his 75th birth anniversary
TELEVISION | TV Channels
ET NOW & IndiaMART celebrates entrepreneurial spirit of Indian SMEs
 
TELEVISION | TV Channels
IBN7 presents 'Ache Din Aayenge Kya?'
 
TELEVISION | TV Shows
PEG + CAT wins 3 Emmy Awards including Outstanding Pre-School Children's Animation Program
 
TELEVISION | TV Channels
TLC to give a slice of Italy with 'Mama's Boys of the Bronx'
 
TELEVISION | TV Channels
LEADER TALK with Ronnie Screwvala & Brian Lara
 
TELEVISION | TV Channels
National Geographic finds hope in Kedarnath
 
TELEVISION | TV Channels
Sunburn Goa rolls out 'Early Bird Tickets' for 2014 edition
 
TELEVISION | TV Channels
Nitesh Kripalani says farewell to SonyLIV
 
TELEVISION | TV Channels
Discovery Science presents the coolest gizmos in its new series 'The Gadget Show'
 
REGULATORS | TRAi
TRAI issues consultation paper on regulating local TV channels
 
TELEVISION | TV Channels
Ten Sports extends broadcast rights for UEFA Champions League till 2018
 
MAM | Marketing
Ormax Xpressive: Get ready for facial coding
 
TELEVISION | TV Channels
400 private websites restrained from beaming FIFA
 
TELEVISION | TV Channels
MOVIES NOW pays a tribute to the King of POP with This Is It!
 
   
 
- Opera to Buy US Mobile Video Ad Platform AdColony
  Source: NDTV
   
- reland: DoE's speeding ad goes viral
Source: DDN
   
- Akshay Kumar's Holiday' success to rub off on new TV ad: Producers
Source: Hindustan Times
   
- Sony hikes World Cup ad rates by 25% from the quarter finals, looking to sell airtime at Rs 3-3.5 lakh/10sec
Source: TOI
   
- Honda unveils new Ad campaign for Activa 125
Source: Media News Line
   
- Syrian Electronic Army phishes Reuters ad partner to post political message
Source: PC World
   
- Facebook Blasts Gallup For Suggesting Its $10 Billion Advertising Business Is Built On A 'Myth'
Source: BI
   
- Suresh helped Arvind's brands and retail business grow at an average rate of 35%
Source: ET
   
- Cannes Lions 2014: Four things brands should have learned at Cannes
Source: Campaign India
 
- Tha''s a $6 Billion Upfront Wrap for All of NBCUniversal
- The CW Wraps Upfront Sales
- Big Brands React to Luis Suarez's World Cup Biting Incident
- McDonald's Plays With Mobile Payments in Georgia
Source: Ad Week
   
- Confirmed: Opera Buys Mobile Video Ad Platform AdColony For Up To $350M
Source: Tech Crunch
   
- This is the ad Thad Cochran should have run against Chris McDaniel
Source: Washington Post
   
- WPP Doubling Twitter Ad Spend This Year To $100 Million
Source: Marketing Land
   
- Watch a Rare Friendship Unfold in This Emotional Ad for Skype
Source: Time
   
- TV networks wrap upfront ad sales; NBCUniversal nabs $6 billion
Source: LA Times
   
- Facebook to polling firm Gallup: No matter what consumers say, our ad business works
Source: VB
   
- Awaiting challenger, Hickenlooper buys ad time
Source: 9 News
     
   
MOVIES | Hollywood
London Indian Film Festival to screen Marathi film 'Hemalkasa'
The festival to be held from 10-17 July will see master class by the renowned Santosh Sivan and a screen talk by Farhan Akhtar.
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MOVIES | Hindi
Bollywood to get 'Transformed'
Distributed by Viacom18 Motion Pictures, Transformers will release on 27 June in English, Hindi, Tamil and Telugu in 2D, 3D and IMAX 3D
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