17 June 2014  |  Volume 39 - Issue No:07 FacebookTwitterYouTubeYouTube
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MAM | Marketing
Cannes Lions 2014: 20 Indian entries qualify for Outdoor Lions finals
Campaigns by McCann, Grey, Havas and O&M make it to finals of Outdoor Lions.
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Vodafone brands 'The Shatabdi Express'
 
   
 
Client:
Vodafone
 
Media Used :
Outdoor
 
Product category:
Telecom
 
Purpose of the ad:

Vodafone Gujarat in collaboration with Indian Railways for the first time in India has done a complete train wrap of Ahmedabad - Mumbai Shatabdi Express. The brand has initiated this campaign to promote its 3G mobile internet service packages. This campaign was rolled out keeping in mind the synergy between Shatabdi's association with speed and the brand's proposition.

   
 
MAM | Marketing
Cannes Lions 2014: Lowe & Partners' campaign for HUL shortlisted in Mobile Lions
This is the first time an Indian entry has got shortlisted in Mobile Lions category..
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MAM | Marketing
Lions Health 2014: O&M India brings home a Silver
In the inaugural year of Lions Health, out of the 66 Lions awarded, Ogilvy & Mather India's 'Cleft to Smile' campaign bagged a Silver.
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MAM | Marketing
Cannes Lions 2014: Grey, JWT only Indian agencies making it to Press Lions shortlist
Grey's campaign for Duracell Batteries and JWT India's entries for Godrej Security solutions make it to the final round of Press Lions this year.
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MAM | Marketing
Etihad Airways to telecast all FIFA matches live at 30,000 feet
 
MAM | Marketing
Cannes Lions 2014: 6 Indian agencies enter Media Lions finals
TELEVISION | TV Channels
36% Indians Predict Brazil Will Win 2014 FIFA World Cup
 
MAM | Marketing
Jabong.com Ties Up Exclusivly with Blue Saint, British Menswear
 
TELEVISION | TV Channels
Eikona dribbles through FIFA 2006
 
MOVIES | Hindi
Europe's Largest South Asian Film Event is Back!
 
TELEVISION | TV Channels
We will launch more channels in next one year: Rajesh Kaul
 
MAM | Marketing
Cannes Lions 2014: McCann & Ogilvy in Direct Lions shortlist from India
 
TELEVISION | TV Channels
MSM sub-licenses FIFA World Cup to Seven3Sports
 
MAM | Marketing
Cannes Lions 2014: Havas, O&M, Gometry make it to Promo & Activation shortlist
 
TELEVISION | TV Channels
Sunita Sahay joins Prasar Bharati as media interlocutor
 
MOVIES | Hindi
Movies go unnoticed this week at BO
 
REGULATORS | I&B Ministry
Legislation soon to accord 'Institute of Eminence' status to FTII, SRFTI: MIB
 
   
 
- Global advertising to expand this year helped by World Cup
  Source: Live Mint
   
- Vodafone highlights how M-Pesa is as good as handing over the money yourself
Source: Campaign India
   
- FB renders control to its users over advertisements
Source: CIOL
   
- Miranda Kerr flaunts hot-bod in sexy new bike ad
Source: Yahoo
   
- This Google Search For 'Coconut Flour' Shows Why Amazon Needed To Make A Smartphone
- Fiat's New Ad Features Horse Heads And Robots, And It's Made Entirely Out Of GIFs [THE BRIEF]
Source: Business Insider
   
- Brands like Nike,Adidas have already scored many FIFA World Cup goals online
Source: Economic Times
   
- Tata Capital's campaign 'Half Stories' wins Grand Prix
Source: Business Today
   
- Jabong adds to brand count, lead over Myntra
Source: BS
 
- Wired's Keith Grossman Named Publisher of Bloomberg Digital
- OgilvyOne Soars to Direct Grand Prix for BA's Plane-Detecting Billboards
- Yahoo Beauty Won't Ignore Men
Source: Ad Week
   
- Dr. Dre Lures Soccer Stars as Ad Firms Become Filmmakers
Source: Bloom Berg
   
- Oscars of the ad world kicks off in Cannes
Source: USA Today
   
- They Are Calling It The Best World Cup Ad Ever And Rightfully So
Source: Carbonated
   
- Nine refinances as Ten's ad share shrinks
Source: SMH
   
- Soccer and Economic Improvement Drive Ad Revenue Growth, Forecast Says
Source: Ad Age
   
- Israel subject of ad war on Boston public transportation
Source: Times of Israel
   
- Lionel Messi Head & Shoulders Ad Misses The Mark With World Cup Fans
Source: IB Times
     
   
MOVIES | Hollywood
Hugh Grant gives details on his new rom-com at SIFF
Bridget Jones' Diary actor was present at the SIFF where he told the audience about his new film, The Rewrite...
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MOVIES | Hindi
Subhash Ghai to get Lifetime Achievement Award at Delhi International Filmfest
Pakistan is expected to be the partner country for the festival to be held from 20-27 December.
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