|
Purpose
of the ad: |
To emphasise the brand's commitment to natural and pure solutions.
|
|
Storyboard: |
The commercial for Himalaya Cocoa Butter Intensive Body Lotion captures the essence of purity and revolves around the concept of "The Purest Feeling." The protagonist uses Himalaya right before her performance on stage. The commercial captures her flawless skin and depicts her movements as the other dancers observe her being mesmerized by the softness and fragrance of the lotion, the protagonist exudes confidence like never before.
|
|
|
Client: |
Himalaya Drug Company |
|
Media
used: |
TV, Digital |
|
Agency: |
Karishma Lintas |
|
Production house: |
RU Films |
|
Creative
team: |
G V Krishnan |
|