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Volume 36 - Issue No: 43

 
 
 



Media, Advertising & Marketing

 
 
 

Bollywood war breaks out over Middle Eastern skies
With Zee Film Hindi launched and MBC Bollywood slated to go live, Middle eastern audiences are in for a treat but the channels have tough times ahead

Van Heusen collaborates with Deepika Padukone
The actress will design a limited edition collection based on old Hollywood theme for the lifestyle brand.

Times TV: Scans Cannes for English flicks
Times TV English entertainment channels CEO Ajay Trigunayat will be keeping his eyes open for new international films for Romedy Now and Movies Now.

Besharam: Wasting Ranbir Kapoor... and family
The film has been made crudely, with no focus on content; but with a large theatrical release backed with a national holiday Besharam has almost recovered its investment.

 

Scarecrow Communications drives new campaign for Rupa

Chronicles of Narnia’s fourth installment in the franchise up next

Paramount Pictures goes in for a leaner structure

 

Vodafone ushers in ‘Durgotsab’ with 13th edition of ‘Aagomoni’

Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
New face wash from Emami
‘Social media spend up despite mediocre results’
GCPL expands rural footprint with wholesaler programme
IPL Governing Council to discuss Biswal’s roadmap on Oct 6
Curtains for ‘Fame’ brand by Nov; all screens to be ‘Inox’
Source: Hindu Business Line
   
Facebook expands ad service for app developers
Source: IBN Live
   
'The rich media ad market will grow by 50%'
Source: New Indian Express
   
Airtel features in Africa's top ten most admired global brands
Godrej to expand manufacturing base in Africa
Suzuki Motorcycle ties up with Salman Khan's Being Human Foundation
At IAA meet, advertisers swoon over brand Narendra Modi
Source: Economic Times
   
Ads to dailies won't be stopped for negative news: Minister
Source: Business Standard
 
International News
The CW Gets Social With Ford
Facebook's Free WiFi Play May Improve Its Local Ads Data, Business Pages
New Series Take a Beating on Tuesday Night
These Home Sites Have Few Users but Offer Millions of Ads
Horizon Bolsters Branded Content Offering With Robert Friedman Deal
Greg Hahn Rises to Creative Chief at BBDO N.Y.
Source: Ad Week
   
Facebook expands advertising service as it eyes mobile growth
Source: Telegraph
Let's Use Data Not Just to Target Ads, but to Make Ads Better
Source: Ad Age
   
Hulu CEO Rethinks the Concept of Ads on Paid Subscriptions
Source: Marketing Lilgrim
   
Twitter ad strategy aims to be on target as it looks beyond US
Source: FT
   
Advertising: Don't Spend More to Get Less
Source: Business Week

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