2 Oct 2013 Newsletter Subscription

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Volume 36 - Issue No: 42
 
 
 



Media, Advertising & Marketing
 
 
 

Anatomy of the top 100 brands 2013
A study of brand consultancy Interbrand’s top 100 global brands’ list reveals the latest trends...

Ad cap: Petitions to be heard on 21 Oct by TDSAT
 The regulator has announced that all matters challenging the issues relating to the ad cap sought to be implemented will be heard by TDSAT and resolved once and for all.

Channel UFX signs on Aidem Ventures for its ad sales
Channel UFX has commissioned its ad sales duties to Aidem Ventures; most of its programming is from international to Bollywood and South Indian music.

TRAI issues DTH licensing consultation paper; Dish TV given extension
It's been 10 years since DishTV - the first Indian DTH operator - got a licence. The licence term has expired and TRAI is seeking industry feedback on what to do next.

Maharashtra's LMOs to blackout TV on 2 Oct
 Last Mile Operators (LMO) under the Maharashtra Cable Operators Federation (MCOF) will be cutting off TV signals to their customers from 6pm to 9pm.
 

Avian Media launches new financial vertical

Silver Linings Playbook’ producer boards Brian Epstein biopic ‘The Fifth Beatle’

Franco’s Sal to release on VOD and iTunes on 22 Oct
 

Draftfcb Ulka rolls new campaign for Santoor
Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Apple, Google overtake Coke as world’s most valuable brands: Interbrand
Unilever sales hit by weak demand in emerging markets
Emami launches ‘Boroplus’ face wash range
Source: Hindu Business Line
   
TV ad cap rule kicks in, but not all broadcasters comply
Source: domain-b
   
Gmail for Android application to soon host advertisements
Source: mobiletor
   
Best & Bekaar ads this week
Mahatma Gandhi: Experiments with truth & advertising
Globe Trotter: End of An Era- The Volkswagen Campervan
World View: Canal+, a client known to back unusual creative work
How Omnicom Media Group intends making PHD more than just another media shop
Social media in China: A fragile platform
Freelancing: From fumbling affair to clandestine, dignified liason
Source: Economic Times
 
International News
Blue Monday for CBS as Comedies, Hostages Struggle
Online Ad Fraudsters Are Stealing $6 Billion From Brands
Volkswagen Seat Win Is a Big Deal for Lowe and Huge
Facebook Ads Aim to Help Mobile App Marketers
Sniping's the Only Thing Not Shut Down in the Federal Government
Season 2 of Machinima's Mortal Kombat Off to a Solid Start
Source: Ad Week
   
Google set to bring ads to Gmail Android app
Source: The Guardian
Facebook expands advertising service as it eyes mobile growth
Source: Telegraph
   
Hulu’s Advertising Chief Is Latest Exec to Exit
Source: Variety
   
New Facebook Mobile App Ads Aim To Keep Users Coming Back
Source: Forbes
   
Disney-Dish Talks Said to Hinge on Skipping Ads, Adding Networks
Source: Ad Age
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