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Volume 36 - Issue No: 53

Media, Advertising & Marketing

Nielsen: Global ad spend up in first half of 2013
According to Nielsen's Global AdView Pulse report, Global ad spends has hiked 2.8 per cent on a year-over-year basis for the first half of 2013.

GroupM India adds another feather to its cap with Porter Prize
GroupM is the first company in this field to win this award and has dominated all industry awards this year as well.

ixigo unveils its first integrated marketing campaign
“Patti bandhke” metaphor to reinforce ixigo’s “know & go” message has been conceputalised by From Here On

Have talent, will become animation hub
Plans are afoot for a Gaming Animation Media Entertainment (GAME) City in Hyderabad to give an impetus to the city’s nearly $ 550 million animation industry.

Zee’s 'DID', 'Buddha' get takers at Mipcom
The channel had a busy time at Cannes with buyers showing a marked preference for formats.

Q W Naqvi joins as India TV editorial director

Not so bossy after all
Boss is a routine entertainer that has not cashed in on its Eid release. Its opening BO collections notwithstanding, its solo release status may just about see it through to average status.

Samsung Mobiles is India's Most Attractive Brand, Sony takes 2nd place

‘Captain Phillips’ based on true story releases this Friday ‘Gone Girl’ to release in 2014, ‘Frankenstein’ pushed to 2015

Google readying 'Mobile Meter' app that offers rewards for tracking mobile usage

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