26 Nov2013 Newsletter Subscription

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Volume 36 - Issue No: 79
 
 
 
 



Media, Advertising & Marketing
 
 
 

TDSAT-Ad cap: TRAI done; amicus curiae takes over
 TRAI says all channels are equal; broadcasters have been grossly violating ad regulations.

Unilevers’ Project Sunlight promises a brighter future
The initiative encourages people everywhere to join a growing global community. To make the world a better place.

TBWA India is Cigna TTK Health Insurance’s creative agency
The agency will help the insurance category of the company in the country.

LCOs, independent MSOs unhappy with digitisation
A group of LCOs and independent MSOs met the Parliamentary Committee on IT in New Delhi to bring to the fore the loopholes in digitisation.

Will the new Gutthi work?
The latest promos of Comedy Nights with Kapil hint at the return of the popular character - Gutthi, however a new actor portraying the role. Industry tells us if the show will get affected by this.

Krrish 3 continues its strong run; others struggle to make a mark

 
 

Mike Wilson to spearhead new Australia operations for Havas

‘Anchorman 2’ heats up its publicity drive

The round up of the 50th Golden Horse Awards

 

Colors’ sister channel Rishtey hikes ad rates

Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Japanese firms advertise on cartoon shows to convey that its brands stand for high quality
Source: Economic Times
   
Lupin looks to brands, new markets for growth
Source: Business Standard
   
Russia bans abortion advertisements
Source: DNA
Agency uses dividers to advertise, forgets to maintain them
Source: Times of India
   
Yahoo courts Katie Couric as Mayer accelerates turnaround effort
Source: Livemint
   
Everything You Can Do with Adblock Plus (That Isn't Just Blocking Ads)
Source: Life Hacker
 
International News
Doctor Who 50th Anniversary Special Breaks Records
Microsoft Punishes Xbox Gamers Over Dirty Words
Women's Health to Launch Virtual Workout Program
A Ford Car Is Tweeting in Sweden
AMC Gives Low Winter Sun Writer Another Pilot Order—Knifeman
Katie Couric Bolts to Yahoo
Source: Ad Week
   
CBS Outdoor International to rebrand as Exterion Media
Source: Media Week
Facebook Driving Retailers to Advertising Tools Ahead of Holiday
Source: Bloomberg
   
Google Adds Trusted Stores To Ratings In AdWords
Source: WebProNews
   
Coke Suspends Ad Campaign For Best Reason You Could Imagine
Source: Huffington Post
   
UK ad spend set to hit record £14bn
Source: The Guardian
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