11 Nov2013 Newsletter Subscription

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Volume 36 - Issue No: 69

 
 
 



Media, Advertising & Marketing

 
 
 

Star Plus regains its number one spot in Week 44
Star Plus is back to its number one position and so is Zee TV as it goes back to the third spot.

Synopsis of Chocolate Advertising on TV during Jan - Jun 2013
Chocolate Category Advertising witnessed maximum advertising during Jun 2013 in comparison with other months followed by March with 23%.

TRAI meets MCOF's Prabhoo on LMO issues

New technology simplifies collection for cable ops
UPASS and Media Nucleus have collaborated to offer a simple cloud-based subscriber activation, fee collection affordable solution for the cable TV trade.

 

Honda CB Trigger TVC lures the youth, ask them to ‘Untame’

Dan Stevens to join ‘Night at the Museum 3’

Studio 100 signs a deal with Universum Film

 

Get set for a chess match with the champion

Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Lifestyle Intl eyes expansion
Planet M to open more outlets in South
Online retailers on a blast pitching the Little Master
Flytxt wins Graham Bell award
Source: Hindu Business Line
   
Twitter is about buzz, not ads
Source: Hindustan Times
   
Matt Damon earns $3mln for 20-second ad featuring George Clooney
It is Facebook versus WhatsApp
Source: Business Standard
   
Amdavadi boy bags Rs6.40 lakh in KBC
Source: DNA
   
Tata Sky's 'Everywhere TV' to touch one lakh subscriber base within a few days of launch
Social media promotions can backfire, too
Source: Economic Times
   
AdSpruce Announces Unique Mobile VideoWall to Monetise Media on the Mobile Web.
Source: Open PR
 
International News
Twitter Still Finding Its Wings in Bumpy IPO
WPP Buys Mobile Firm That Built NPR and NatGeo's Cool Apps
Watch the de Blasio Family Smack Down
No Joke: The Onion Quits Print Editions
Online Advertisers Getting Ripped Off—By Themselves
In the Wake of a Reorg, NBCU Lays Off Ad Sales Staff
Source: Ad Week
   
Google looks to emulate TV with upfront ad deals
Source: Media Week
Facebook highlights conversion count, cost per conversion tracker in Ads Manager
Source: Inside Facebook
   
John Lewis pins Christmas hopes on £7m hare and bear advert
Source: The Guardian
   
NBCUniversal Lays Off Members of Ad Sales Staff
Source: Variety
   
Games Inbox: Nintendo advertising, Rayman Legends DLC, and COD swearing
Source: Metro

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