9 May 2013 Newsletter Subscription

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Volume 35 - Issue No: 43
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 

BARC appoints Partho Dasgupta as CEO
 Dasgupta will help put the organisation in place and roll out BARC’s services in the given time frame; BARC is expected to give out its first report by March 2014.

Den Networks offloads 24 per cent equity; raises $160 million
 With its funding in place, the MSO will drive digitisation, consolidate & expand its presence nationally, push broadband & scale up operations, says its COO M. G. Azhar.

DAS stay extended in Madhya Pradesh to 15 May
 The Madhya Pradesh high court has extended the stay on switch-off of analogue signals in Indore, Bhopal and Jabalpur covered in Phase II of digitisation.

TRAI extends date for TRP consultation paper comments
 The regulator says industry can continue to give its comments on the consultation paper on accreditation of TRP bodies till 23 May, an extension of 14 days.
 

Hiren Pandit bids adieu to GroupM

BARC appoints Partho Dasgupta as CEO

Rajasthan Royals looks at local handicraft to boost merchandising activities
Hollywood's special effects pioneer Ray Harryhausen passes away at 92
Imax theatres in the US sell out for 'Star Trek Into Darkness'
 

Publicitas establishes presence in Japan

Esha Media Research's web solution for media monitoring cuts operational cost

Bharatmatrimony's campaign to target the elite

Source: www.indiantelevision.com
Today's Newsbreakers.......India
PepsiCo spoofs Thums Up with its Atom campaign
Chris Gayle becomes brand ambassador of Patna-based real estate firm Agrani Homes
Source: Economic Times
   
Opera Web browser on 7 Indian mobile brands
Source: Hindu Business Line
   
Coca-Cola to show calories while ceasing ads for under 12s
Source: Livemint
   
Yahoo chief Marissa Mayer sought to unravel Microsoft ad pact: Report new
Source: domain-b
   
Microsoft Corp extends search guarantee in Yahoo Inc deal
Source: Financial Express
   
HT’s newspaper advertising expo to begin from May 13
Source: Hindustan Times
   
HT’s newspaper advertising expo to begin from May 13
Source: Hindustan Times
   
Coca-Cola to show calories while ceasing ads for under 12s
Hyundai to launch four new models in two years
Yahoo CEO said to seek ways to end Microsoft search deal
BARC names Partho Dasgupta as chief executive
Source: Livemint
   
BARC appoints its first CEO
Times TV Network to focus on branded content
IPL: Enter the fan
Source: Business Standard
International News
NBC Cancels Freshman Drama Deception
A+E Networks Unveil Houdini, Sons of Liberty, Devious Maids at Upfront
Digital Buyers Implore Ad Sellers to Get Their Act Together
Kirshenbaum Adds Executive Creative Director To Lead BMW
Pandora Hires Tommy Page as VP of Artist and Brand Partnerships
Facebook Hires New Head of Europe, Middle East and Africa
Ad of the Day: Volkswagen
Source: Ad Week
   
Liberty Global hires Tom Mockridge to run Virgin Media
Source: Media Week
   
Arqiva acquires Selective Media
Source: Advanced Television
   
UK advertising spending reaches for pre-crisis levels
Source: Financial Times
   
Coca-Cola Vows to Reduce Advertising to Kids
Source: AdAge.com
   
PlattForm Advertising acquires U.K. company
Source: Kansas City Business Journal
   
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