23 May 2013 Newsletter Subscription

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Volume 35 - Issue No: 53

 
 
 
 
 





Media, Advertising & Marketing

 
 
 
 
 

Viacom study reveals how social media impact TV consumption
TV viewers were 75 per cent more likely to watch a TV show after they Facebook liked it, or followed it on Twitter. The study has revealed this apart from several other insights.

Zee Entertainment notches up stellar results in FY 2013
A big upward tick of 21.6 per cent is seen in Zee Entertainment's net profit to Rs 718.2 crore on 31 March 2013 over the previous year's Rs 591 crore, a hallmark of it's performance.

Six bags rights for Uefa Euro 2016
MSM’s Sony Six bags the telecast rights for Uefa Euro 2016; the event is the first successful acquisition of a major professional football competition by the channel.

 

NDTV files fresh appeal against Nielsen in New York supreme court UPDATED!

Ravichandran Ashwin turns brand ambassador for CavinKare

Leonardo DiCaprio and Dennis Lehane to team up once again on 'Travis McGee’

Oscar makes rule change for animation

Angry Birds takes flight with a film

 

Hyundai celebrates Champions Trophy with activities

Lenovo launches TVC for smartphones

Source: www.indiantelevision.com
Today's Newsbreakers.......India
Zee offers 1:21 bonus of redeemable pref shares
Source: DNA
   
Zee Entertainment delivers on advertising, subscriptions
Microsoft unveils Xbox One as home entertainment hub
Sony Six bags broadcast rights for UEFA Euro 2016
Source: Hindu Business Line
   
Rediff revenues slide 9.9% YoY to $4.18M in Q4, net loss jumps 63%
Mobile advertising firm AdIQuity offers Geo Sense to target location-specific audience
Source: Tech Circle
   
Microsoft unveils Xbox One with live TV
Source: Hindu
   
Sahara's refusal to bat ends cash drain
Ad revenues will rise on better price realisations: SL Narayan
Source: Business Standard
   
Online deal sites seek a new deal
JustDial IPO subscribed by 1.94 times
Source: Livemint
International News
CBS Picks Up Bad Teacher
Dish Network's Search for a Digital Agency Down to Finalists
Sen. John Cornyn Joins the Fight Against Patent Trolls With New Bill
YouTube CEO is Cannes Lions Media Person of the Year
Newsweek's All-Digital Relaunch Includes Ad Sponsorship Plan
Microsoft's Xbox One Is Its Own Second Screen
Ad of the Day: DirecTV
Source: Ad Week
   
Jamie's Italian hires Karmarama as first ad agency
Source: Media Week
   
NBC Brings Aboard Former MTV Exec
Source: TV Week
   
AT&T AdWorks TV targetting
Source: Advanced Television
   
Twitter Launches Ad That Can Collect Personal Information for Marketers
Source: AdAge.com
   
Google's Susan Wojcicki: The Most Powerful Woman In Advertising
Source: Forbes
   

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