17 May 2013 Newsletter Subscription

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Volume 35 - Issue No: 49
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 

What the media & govt ecosystem is doing on potrayal of women in advertising
 ASCI has set up a new initiative wherein advertisements which are extremely inappropriate and against public interest will be suspended pending investigation.

DAS crosses 100% six weeks after analogue switch-off, but many homes still do not have STBs
 The numbers are high because the govt claims half the cities have more than 100% digitisation; the other half has yet to see any major progress in digitisation.

Life OK, Sony are the biggest gainers of TAM wk19
 Sony moved up to No 3, even as Life Ok added some solid GRPs in wk19 of TAM's ratings. Star Plus retained the No1 slot. The Hindi GEC genre added 37 GRPs to 1004 GRPs.

Movies OK says it did not go off air
 A channel spokesperson says a court order stayed the inter ministerial committee's decision to suspend its telecast on account of the film Dil Jale last year.
 

Agnello Dias among Fast Company's 100 most creative people in business 2013

Cannes Lions 2013 launches special app, online game

Sahil International ropes in Hrithik Roshan as the brand ambassador for Ground Zero

Rovio's angry birds feature film nests at Sony pictures entertainment
 

Spikes Asia calls for entries

Maxus drives off with Redbus.in media biz
Source: www.indiantelevision.com
Today's Newsbreakers.......India
Broadcasters fear the return of gross ad-billings
Source: Economic Times
   
Volkswagen launches new Polo in Hyderabad
Arvind Q4 net up 13% at Rs 76 cr, to pay 16.5%
Group M, O4 Digital Media tie up for brand solutions firm
Sony to release ‘Angry Birds’ film in 2016
Staying on XP to cost more than moving to Windows 8: Microsoft
Flipkart begins taking pre-orders for Google Nexus 4
Mercedes rolls out GL-Class at Rs 77.5 lakh
Source: Hindu Business Line
   
Brand IPL goes for a toss as spot-fixing takes centre stage
Sports wear brands work up the fitness track
Source: Business Standard
   
Coca-Cola ‘recipe’ finds teen buyer at $15 million
Britannia banks on increased distribution to fuel sale of dairy products
Via.com co-founders to launch new travel start-up
Source: Livemint
   
Google launches streaming music service ahead of Apple
Source: Financial Express
International News
JP Morgan Chase's Claire Huang Talks Digital and Mobile
USA Unveils Sci-Fi Drama Horizon, First Sitcom Pickups
Mayo Draftfcb Wins Project Isaac Gravity Award
Paul Caine Hires Condé Nast Exec
Layoffs Hit BBDO, Goodby
USA to Integrate Content and Social Chatter
Yahoo in Talks to Acquire Tumblr
Source: Ad Week
   
Trinity Mirror revenues fall 10% in Q1 amid 'difficult' ad market
Source: Media Week
   
CBS Names New VP of News Services
Source: TV Week
   
Liberty Global’s Fries joins ANGA TV summit
Source: Advanced Television
   
Machinima Adds a Big New Distribution Platform in XBox Live
Source: AdAge.com
   
Canadian government doubles advertising spend on tar sands
Source: The Guardian
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