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Volume 33 - Issue No: 97
 
 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 
 

BCCI to set up monitoring agency to ensure news channels follow IPL footage norms
 The news access guidelines have been framed on the basis of and reflect settled law on the fair use principles laid down by the Delhi High Court in 2012.

Govt claims 55% digitisation achieved in Phase II
 8.77 mn set-top boxes have been installed in Phase II cities against a target of 16 mn, according to I&B; cable STBs deployed are 4.7 mn while DTH has seeded 4.07 mn.

Print media has nine complaints of paid news in FY13
 Nine complaints of paid news were filed by four different individuals against seven newspapers in 2012-13, but only two are under consideration of the Press Council of India.
 

Thumps UP kicks-off new 'Toofani' campaign with Salman Khan

Pepsi launches ad campaign with new brand ambassador Unmukt Chand

MagicBricks.com rolls out new campaign

 
Susan Boyle to make film debut with The Christmas Candle
DreamWorks Animation reports net loss of $36.4 mn for the fiscal

Pedigree picks Brett Lee as brand endorser

Y&R acquires majority stake in Turkish creative digital agency C-Section

TV Ratings
Top 10 Programmes (27/05/2012 to 02/06/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (27/05/2012 to 02/06/2012)
SONY MAX
Star Plus
Z Zee TV
Colors Viacom18
SONY ENTERTAINMENT TV
SONY SAB
Life OK
Sun TV
Star Pravah
Star Jalsha
Disney XD
GEMINI
Star Gold
ETV Marathi
Z Marathi
Source: www.indiantelevision.com
Today's Newsbreakers.......India
Lonely Planet to launch guide books for Indian domestic travellers
Source: The Hindu Business Line
   
Unmukt Chand new brand ambassador for Pepsi
Source: Economic Times
   
Rising stars promise ad-vantage
Source: Asian Age
Has IPL let the Indian advertiser down?
We made KBC 4 sound fresh and interesting to the youth
Source: Business Standard
   
Gauri Shinde directs Sridevi in an ad-film
Source: Times of India
   
Deccan Chronicle title rights up for bidding
Source: Financial Express
International News
Jane Pratt Launches Beauty Site xoVain
Companies Spend Millions on TV Stations to Sell in Government Auction
WPP: Revenue Grew Nearly 4 Percent Last Year
Rockefeller Reintroduces Do Not Track Act
Adweek's Top 10 Commercials of the Week
Ad of the Day: Panera
Source: Ad Week
   
Disney Channel and Disney Junior UK to start running spot ads
Source: Media Week
FilmOn.TV opens $100m TV ad campaign
Source: Advanced Television
   
Online advertising surges to $11.7 billion
Source: China Daily
   
Hallmark Channel Looks to 'Better' Daytime Lineup
Source: AdAge.com
   
Video Advertising Continues To Break New Ground in Canada
Source: ReelSEO Online Video News
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