12 July 2013 Newsletter Subscription

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Volume 35 - Issue No: 85
 
 





Media, Advertising & Marketing
 
 
 
 
 

7 broadcast networks to have monthly TAM TV ratings; rest to stay weekly
 The seven networks account for 60-70 per cent of national TV advertising revenues. And it clearly indicates a power shift towards broadcasters.

Cable TV carriage fees head south
 Distribution and media audit company Chrome Data Analytics has completed its Dii round 3 study. It reveals that cable TV carriage fees are on the way downSpecial report

Google, Facebook corners more than half of advertising revenue spend in Asia
 Google and Facebook have cornered around 60 per cent of the advertising revenue spent online in Asia.

Primetime programs routinely use sexually exploitative depictions of females: PTC Report
 Out of the total content analysed, the report stated that 33 per cent of the content rose to the levels of sexual exploitation.
 

Omron partners with Bhaag Milkha Bhaag

Johnny Depp in talks to star in 'Mortdecai'

'Hot Wheels' director search nearing finish line
 

Harris Broadcast appoints Charlie Vogt as CEO
Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
HUL’s not so secret sauce
Hollywood tips for an Iraqi ‘crew’
Source: Hindu Business Line
   
Broadcasters happy, marketers unhappy, with TAM
Source: first Post
   
Srihari fans urge Domino's to stop Lebanese Rolls ad
Source: One India Entertainment
   
Advertising ban a powerful tool in cutting tobacco use: UN
TAM to report on selected channels every month
A run-up to brand 'Milkha'
Source: Business Standard
   
Can Flipkart hold its ground against Amazon?
TAM relents, will give monthly, absolute numbers to some channels
Top television ads in May
Source: Livemint
 
International News
David Murphy Heads to Team Detroit
Droga5 Sells Sizable Stake to WME
McGuinness Leaves DDB Chicago for Chobani
Déjà Vu at House Hearing on FCC Process Reform
Quantcast Enables Advertisers to Target Look-alikes via Facebook Exchange
Ousted Tumblr Editor in Chief Lands at Blip
Ad of the Day: Ikea Welcomes You to the Dollhouse
Source: Ad Week
   
The Guardian appoints Tim Hunt to top marketing role
Source: Media Week
   
   
YouTube Channels Seek Audience, Advertisers Off YouTube
Source: AdAge.com
   
SEC Lifts Advertising Ban on Private Investments
Source: New York Times
   
ESPN Inadvertently Gave Fox's New Rival Sports Network Tons Of Free Advertising
Source: Business Insider
   
Corus hit by advertising weakness, warns on outlook
Source: Reuters
   
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