27 Feb 2013 Newsletter Subscription

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Volume 33 - Issue No: 94

 
 
 
 
 
 





Media, Advertising & Marketing

 
 
 
 
 
 

India emerges as important growth market for Publicis Groupe in 2012
Publicis Groupe's India operations grows at 8% for fiscal ended December 2012; India ranks 5th among the BRIC+MISSAT countries in terms of growth.

HBO, Eros debut ad-free movie channels on Dish TV and Airtel digital TV
HBO Defined and HBO Hits have launched on Dish TV and Airtel Digital TV; SD is priced at Rs 49 and HD at Rs 69 for the free preview period.

Anjan TV woos viewers with diversified content
Shows across genres, movies, music and broadcast of Cricket Celebrity League matches form the content strategy of Anjan TV as it fights in a market that has players like Mahuaa TV and Big Magic Bihar/Jharkhand.

 

Calcutta HC refuses to stay Dettol Kitchen Gel TVC

Preiti Zinta to be managed by CAA Kwan

English GECs bet big on digitisation
Music channels sing growth tune : Punit Pandey
TV industry immune to 2012 slowdown : Rohit Gupta
Sports broadcasting: A sticky 2012 wicket
2012: Fighting for change in the media and ad biz
2012: The pace of change showed no signs of slowing in India : Peter Hutton
India heading towards oligopoly in sports broadcasting : Atul Pande
2012 : A year of agency consolidation
2012: Industry unites to avert deadlocks : Arvind Sharma
Recapping 2012
Kids TV genre needs to expand amid more channel launches : Monica Tata
Digitisation the potential game changer for kids TV : Nina Elavia Jaipuria
Kids broadcasters gear up to play in India's digital era
Infotainment, lifestyle genre gets sprightly
Specialised channels: The growing flavour of entertainment
more>>

Grasshoppers bags creative biz of Supertech's Golf Country project

 
Iran slams Hollywood for giving top honour to Argo
Wallis to play title role in adaptation of Annie

Social Wavelength wins Ginger Hotels social media mandate

Jabong.com accentuates concept of Shopaholism in TVC campaign

TV Ratings
Top 10 Programmes (27/05/2012 to 02/06/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (27/05/2012 to 02/06/2012)
SONY MAX
Star Plus
Z Zee TV
Colors Viacom18
SONY ENTERTAINMENT TV
SONY SAB
Life OK
Sun TV
Star Pravah
Star Jalsha
Disney XD
GEMINI
Star Gold
ETV Marathi
Z Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
Juhi Chawla to endorse Kellogg’s Chocos
Huggies launches ‘wonder pants’ for babies
Valuemart Retail appoints Sachin Tendulkar as brand ambassador
Apparel brand Turtle set to launch hand-woven khadi garments
HBO Asia, Eros International launch ad-free channels on DTH platform
Bradford License, Diamond Comics to license popular cartoon characters
Source: The Hindu Business Line
   
Opera Software unveils Opera Mediaworks for advertising purpose
Source: Parda Phash
   
Tata among top 40 global brands
Google improves tools to track effectiveness of ads
Source: Business Standard
eBay goes all out to grab the shopper's fancy
Honda CR-V strikes chord with commercial
Lifebuoy: How the brand's transformation win its fans
Beer in India: In last 5 years, total beer market has seen a 10% CAGR
“We want organisation to be humble and nimble"
Globe trotter: Yahoo's new personalized look
Source: Economic Times
   
Google is most trusted online brand in India, Facebook is second
Source: Times of India
   
Calcutta HC declines to grant injunction on Dettol ad
Source: Livemint
   
HBO, Eros launch HBO Defined and HBO Hits on DTH platform
Source: Financial Express
International News
Another Delay in FCC Media Ownership Rules Proceeding
A la Carte Wars: Cablevision Sues Viacom for Bundling
Variety Nixes Daily Edition, Overhauls Weekly Mag
Google Offers Social Sign-In Alternative to Facebook
Yahoo's De Castro Advocates for Personalized Content First, Ads Later
Ad of the Day: Lincoln
Source: Ad Week
   
Google launches Squared to help bridge adland's digital skills gap
Source: Media Week
LG to acquire HP webOS for TVs
Source: Advanced Television
   
Jessica Mauboy stars in new NRL advertising campaign
Source: Herald Sun
   
Facebook Bulks Up Its Ad Exchange With Help From AOL
Source: All Things Digital
   
Social Media Advertising Budgets Rise in 2013
Source: Fox Business

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