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Volume 33 - Issue No: 88
 
 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 
 

Madhukar Sabnavis on O&M’s worldwide board
 There seems to be an injection of Indian blood in the senior leadership team of global agencies. Last year, Vikram Sakuja became Maxus global CEO and McCann's Prasoon Joshi entered the Commonwealth board that was created to service the GM Chevy account.

Neo sells broadcasting biz in US to Willow TV
 Neo Sports Broadcast's US subsidiary is sold to Willow TV; move is part of a restructuring exercise to focus on Neo's core market which is India and its subcontinent.

Sri Lanka Cricket floats tender for commercial rights; only one India tour in 7-yr cycle
 The SLC 7-year cycle features only one India tour which means that the value of the commercial rights is likely to see a drop; Madison Media bids for shirt sponsorship rights of Sri Lankan cricket team.

Stage set for Ficci Frames to debate on engaging a billion consumers
 India is the fastest growing media and entertainment country amongst the top 15 markets; collaboration and policy revamp are required to pave the way for a billion consumers to engage with the industry.
 

Madhukar Sabnavis on O&M’s worldwide board

Tribal DDB boosts creative team in India

Music channels sing growth tune : Punit Pandey
TV industry immune to 2012 slowdown : Rohit Gupta
Sports broadcasting: A sticky 2012 wicket
2012: Fighting for change in the media and ad biz
2012: The pace of change showed no signs of slowing in India : Peter Hutton
India heading towards oligopoly in sports broadcasting : Atul Pande
2012 : A year of agency consolidation
2012: Industry unites to avert deadlocks : Arvind Sharma
Recapping 2012
Kids TV genre needs to expand amid more channel launches : Monica Tata
Digitisation the potential game changer for kids TV : Nina Elavia Jaipuria
Kids broadcasters gear up to play in India's digital era
Infotainment, lifestyle genre gets sprightly
Specialised channels: The growing flavour of entertainment
more>>

Forty per cent DAVP ads for Hindi newspapers during 2011-12

 
'Argo' gathers momentum with WGA win
Lawrence and Cooper set to star again
Sacha Baron Cohen is Britain's highest-paid star

Jai Maharashtra becomes associate sponsor of CCL team Veer Marathi

TV Ratings
Top 10 Programmes (27/05/2012 to 02/06/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (27/05/2012 to 02/06/2012)
SONY MAX
Star Plus
Z Zee TV
Colors Viacom18
SONY ENTERTAINMENT TV
SONY SAB
Life OK
Sun TV
Star Pravah
Star Jalsha
Disney XD
GEMINI
Star Gold
ETV Marathi
Z Marathi
Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Consumers keen to invest in platinum as prices soar
    		• Raymond eyes the complete woman with made-to-order offerings
    		• India Yamaha Motor creates exclusive marketing vertical
    		• Big Magic enters distribution tie-up in Canada
    		• MTV teams up with Swipe Telecom to launch tablet
    		• DDB MudraMax appoints Deepak Trikha as V-P, Experiential
    Source: The Hindu Business Line
       
    		• Ad war: Dettol's campaign on kitchen cleaning product shows rival HUL’s Vim dishwash liquid
    Source: Times of India
       
    		• Chanel ad featuring Keira Knightly censored in UK
    Source: Daily Bhaskar
       
    		• Apple Posts Two New Ads For iPad – ‘Alive’ & ‘Together’
    Source: iphonehelp
       
    		• HUL to invest €50 mn to set up deodorant unit in Maharashtra
    Source: Livemint
       
    		• The Making of brand rahul
    		• On Cloud Nine
    		• “We are scripting a Bigg Boss film”
    		• Multiplier Effect
    		• Small screen flips for the billboard
    Source: Financial Express
       
    		• Media owners try out ways to make advertising more personal
    		• IPL tames, so does the claim game
    		• Titan watches to open small-format stores in tier-II & III towns
    Source: Business Standard
    International News
    		• RAM's 'Farmer' Voted Best Super Bowl Spot in YouTube's Ad Blitz Contest
    		• Sources: Criteo Hires Bank for Imminent IPO
    		• News Corp. Critic Sen. Lautenberg Won't Seek Re-Election in 2014
    		• Ladies Like the Mobilization of Infidelity
    		• Will AMC's 'The Walking Dead' Run on IFC, or Just Its Reruns?
    		• YouTube Phenoms Raise Record Cash
    		• Nike's Scandal Woes Just a Numbers Game
    Source: Ad Week
       
  		• MediaCom lands The Health Lottery's planning and buying
    Source: Media Week
    		• Advertising optimism helps invigorate ITV
    Source: Financial Times
       
  		• Wicked Campers hit by advertising watchdog for pot-smoker promo
    Source: MuMbrella
       
    		• Oscar Pistorius advertising deals suspended by Oakley, Nike
    Source: Digital Spy UK
       
  		• Emirates unveils its first advertising campaign with Skype for Windows 8
    Source: The Drum
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