7 Aug 2013 Newsletter Subscription

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Volume 36 - Issue No: 3
 
 
 





Media, Advertising & Marketing
 
 
 
 
 

TRAI attempts to rein in TV channel aggregators in new consultation paper
 A consultation paper issued by it makes broadcasters responsible for agreements with distribution platforms such as DTH and cable TV; takes the power away from TV channel aggregators.

CAFs: Mumbai switch offs begin; Kolkata quo vadis?

ATN Canada takes Zee TV battle to Canadian regulator
 The Shan Chandrasekar run network says that Zee TV Canada is in its breach of its licence as a women’s channel as it has begun offering general interest programming. Zee denies this allegation.

Despite losses, NDTV reports improved operational performance for Q1-2014
 The network has recently re-launched NDTV Profit and has also reported lower losses, hinting at making the right moves.
 

Bloomberg TV India boomerangs back to Havas Media India

DDB Mudra West strengthens Creative Team

Steven Spielberg opts out of directing 'American Sniper'

Mission Impossible 5 to be directed by Christopher McQuarrie
 

WB appoints Preston Kevin Lewis to oversee Indian market
Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Microsoft's special offer on Office for university students
Amazon’s Bezos buying Washington Post for $ 250 mn
Source: Hindu Business Line
   
Publicis Omnicom deal: Merger will have far reaching consequences for Indian operations
How Eveready has managed to become a leader in Rs 1,300 cr battery business
Globe Trotter: Charles Saatchi's statue ready to strangle
We have taught consumers to yell about their problems on twitter, facebook: John Bell, Ogilvy
Best and Bekaar ads this week
The dynamics of effectively using big data for marketing campaigns
Source: Economic Times
   
Sony rejects Loeb's proposal to spin off entertainment unit
Bloomberg TV India back with Havas Media
Airbus complaint against Boeing ad dismissed
Source: Business Standard
   
Godrej Consumer’s advertising blitz hits margins
Amazon launches online art gallery
Source: Livemint
 
International News
Liberal Media Watchdog Decries Clinton Specials
Blackout Has Negligible Impact on CBS Ratings
Fox Will Invest $150 Million in Broadcast Programming
Washington Post Sale Raises Question About Slate
Nielsen: 29 Percent of TV Ratings Impacted by Twitter
Will Amazon and Washington Post Work Together? Who Knows?!
Meredith Taps MSLO Exec as More Publisher
Source: Ad Week
   
Amazon founder buys Washington Post for $250 million
Source: Media Week
   
   
U.K. Regulator Dismisses Airbus Complaint on Boeing Ads
Source: WSJ
   
Motorola Cheaps Out With Moto X’s $500 Million Ad Budget
Source: Business Week
   
McDonald's ditches the Golden Arches in bold new ad campaign. . . but does your burger and fries ever really look like this?
Source: Daily Mail
   
Sony classic coming to current systems, says job ad
Source: VG 24/7
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