1 Aug 2013 Newsletter Subscription

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Volume 35 - Issue No: 99
 
 
 





Media, Advertising & Marketing
 
 
 
 

TRAI ad cap: Why news channels want concessions?
 News broadcasters, which were slated to file their ad cap appeal with the TDSAT today, say that there are enough reasons for them to be excluded or get concessions.

ABC International to be beamed on the DD Direct Plus
 The channel has also decided to collaborate with Prasar Bharati in other fields like archives, indigenous and classical music for both television and radio.

Cookie communication causes commotion
 A box containing a cookie has created excitement amongst journos and media who have been hard-pressed guessing what it is all about and what they can expect next.

Q1-2014 results of Raj TV show PAT growth of 45.3 per cent over Q1-2013
 

Vespa instills aspiration with its new campaign

Anna Torv and Jennifer Jason Leigh to be a part of HBO's 'Open'

Lionsgate bags 'A Most Wanted Man'
 

Center Fresh ropes in Dhanush as its brand ambassador
Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Kesoram Industries hires Grey Group for brand building
Liberty Shoes net profit up 20%
L’Oreal India gets new MD
Source: Hindu Business Line
   
Godrej Interio launches 'upload and transform' campaign
Perfetti signs up Dhanush as brand ambassador for Center Fresh
Source: Economic Times
   
Facebook to bring 15-second video ads to your News Feed: Report
Source: Think Digit
   
Facebook stock almost hits IPO price, 14 months after rocky debut
Source: Financial Express
   
Crest looking at cutting costs by 50% to combat cash crunch
Source: Business Standard
   
Jagran Prakashan Q1 profit rises 17%
Facebook to offer TV-like ads for $2.5 million a day
Source: Livemint
 
International News
CBS Delivers Record Profits in Q2
Senate Dems Pressure Energy Drink Makers to Stop Marketing to Teens
What to Watch for at VidCon
Despite Controversy, Rolling Stone 'Boston Bomber' Issue Is a Hit on Newsstands
SicolaMartin Is Now Y&R Austin
No-Brainer Bill to Consolidate FCC Reports Sent to the House Floor
IPG Mediabrands Hires BBDO Execs to Run New Content Unit
Source: Ad Week
   
ASA targets broadcasters in alcohol ad clampdown
Source: Media Week
   
Yelp Revenue Tops Estimates Amid Growth in Local Advertising
Source: Bloomberg
   
Stipple Partners With Getty Images For Smarter In-Image Advertising
Google Launches New Ad Unit For Responsive Sites
Source: Tech Crunch
   
Facebook shares soar 40% in a week on mobile ad revenue increase
Source: The Guardian
   
Mobile ad giant Velti is in trouble: layoffs, exec departures, and delinquent payments to Mobclix devs
Source: Venture Beat
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