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Volume 35 - Issue No: 33
 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 

"We will focus on compelling sports content, across multiple sports and languages" By Sanjay Gupta Star India chief operating officer
 Star India COO Sanjay Gupta on the challenges in sports broadcasting in India and how his network plans to do things differently.COLUMN!

Allahabad HC reaffirms I&B ministry role in case of STB non-availability
 The court has clarified that that the I&B ministry has been mandated to make interim arrangements if any subscriber complains he has not been able to get an STB from his cable operator.

CASBAA & IBF request FM Chidambaram to roll back tax hike on tech services
 The two associations say that the increased levy will have a deep impact on the media and entertainment industry and eventually the Indian TV viewer.
 

9X Media Network restructures national sales team

Contract appoints Kapil Mishra as ECD

FoxyMoron is now in Delhi

Super Jury brings the hammer down on the Abbys controversy
Focus snaps up McConaughey starrer AIDS drama

Dream Theatre set to roll out 2014 Fifa World Cup licensing programme for India

TBWA India wins creative mandates of Samsonite & American Tourister

Godrej launches the all new Godrej Expert Advanced
Source: www.indiantelevision.com
Today's Newsbreakers.......India
Sleeping ad giant Amazon finally stirs
As magazines dwindle, Delhi Press seeks to add more
Yum profit beats even as bird flu batters China sales
Lance Armstrong sued by US govt over sponsor money
Source: Livemint
   
Goafest panel refuses to invade sanctity of the ABBYs, upholds awards
Google buys Wavii for $30 mn, mirroring Yahoo's Summly deal
Behind the creative gloss
Carlyle joins the race for Airtel Digital TV stake
Source: Business Standard
   
The Goafest 2013 brouhaha: Go...Goa...Gone?
Twitter signs major advertising deal with Publicis Groupe
Source: Campaign India
   
Salesforce.com Launches Social.com Advertising Platform
Source: Computerworld India
   
Coca-Cola takes on Pepsi by wooing IPL fans outside stadium venues at Rs 10-15 per bottle
Google buys Wavii for $30 million, mirroring Yahoo's deal
Google ads help small businesses with low-cost marketing
How to scam and win ad awards.. and not get caught
Source: Economic Times
   
Twitter signs 'biggest advertising deal' yet
Source: DNA
   
Google buys Wavii for $30 mn, mirrors Yahoo's Summly deal, beats Apple Inc
Source: Financial Express
   
Gannett gains on digital content subscription model
Source: domain-B
   
Misleading advertisements take consumers for a ride
Source: The New Indian Express
International News
Rockefeller Goes On a Do Not Track Rant in Hearing
Maaco Calls Twitter Sales Program 'Game-Changer'
A.J. Clemente's On-Air Gaffe Sparks Whirlwind Media Tour
CNN Wants Newt for Crossfire Refresh
Cannes Grants Lee Clow 2013 Lion of St. Mark
Will Ad Tax Deduction Come Back in Play With Baucus' Exit?
Ad of the Day: Kimpton Hotels
Source: Ad Week
   
Florette to run ads when the sun shines
Source: Media Week
   
Spain’s TV ad market falls ever faster
Source: Advanced Television
   
Creative advertising for startups on a budget
Source: The Guardian
   
Publicis Groupe to Spend $4 Billion on Acquisitions Over Next Five Years
Source: AdAge.com
   
Online advertisers turned off by ad-blocking technology
Source: USA TODAY
   
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