10 Apr 2013 Newsletter Subscription

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Volume 34 - Issue No: 23

 
 
 
 
 





Media, Advertising & Marketing

 
 
 
 
 

Bates CHI & Partners beefs up planning team with experts on planning
Bates CHI & Partners today further strengthened its account planning team in India by bringing on board Anindya Ghosh as Senior Planning Director and Sohini Das as Group Planning Manager.

Stay continues in Karnataka and Gujarat as courts adjourn hearing to 10 April
The Karnataka HC will continue the hearing tomorrow with the IBF and I&B ministry putting their arguments forward; the Gujarat HC adjourned the hearing as counsel for I&B ministry could not appear due to personal reasons.

DTH players revise subscription packages upwards
DTH operators like Dish TV, Tata Sky, Airtel digital TV and Videocon d2h raise base pack prices to pass on the tax burden to the customers; DTH operators say they have been shouldering the burden till now.

Hathway ropes in K V Anand as president - digital platforms
Anand joins Hathway from Tata Sky where he was serving as the chief service officer (CSO); Anand to be part of core senior management team and will work across functions.

 

CareerBuilder India awards the digital mandate to Havas Media

Leo Burnett wants to withdraw two award winning entries from Creative Abbys 2013

Tom Cruise confirms doing Mission Impossible 5
Luke Evans to play a vampire in Dracula Year Zero

Ormax Media appoints Venugopal Bhamidipati as Insights Head

Westin sponsors ace golfer Gaganjeet Bhullar

Source: www.indiantelevision.com
Today's Newsbreakers.......India
Samsung unveils new Smart TV, LED TV series models
HUL appoints Sanjiv Misra
Brand players keep off groundnut oil market
Sachin Tendulkar to star in animation series ‘Master Blasters’
Mallika Srinivasan gets NDTV Profit award
Source: The Hindu Business Line
   
U.S. papers hope to reverse decline with new revenue sources
Source: Hindu
   
Top television ads in February
Source: Livemint
   
“A brand has to stand for quality, durability and comfort”
Source: Financial Express
   
Sponsors now paying for online articles, not just ads
Source: Times of India
   
GM says to run ads on Facebook once again
Source: Manorama Online
   
IPL advertisers dump TV, head to Twitter, Facebook
Source: Times of India
   
The 'best' and the 'bekaar' ads
Pepsi's second global campaign "Embrace your past, but live for now" featuring Beyonce
FMCG biggies such as Cadbury, HUL, ITC, P&G offer big discounts to push premium products on slowing demand
Ford Figo ad: Former JWT creative boss Bobby Pawar says there should be complete trust in team
IPL striking gold on social media platforms like Twitter, Google+ & Youtube with corporate advertisers
Source: Economic Times
   
Samsung launches new smart TVs
Source: Hindu
   
IPL sponsors struggle as tight schedule keeps stars out of studios
Top television ads in February
Source: Livemint
   
Welspun Retail awards creative mandate to UVAR
HUL falls as parent's outlook softens
Reliance MediaWorks ropes in George Murphy as CCO
Source: Business Standard
International News
Four Finalists Pitch HHGregg's Business
Austin Is Next Market to Host Google Fiber
Dwell and NY Mag Repeat City Modern Collaboration
AOL Rolls Out Its Supply-Side Platform
Rodale Exec Jumps to Tabloid Publisher AMI
Brands Buy Real-Time Mobile Ads Based on the Weather
Ad of the Day: Holiday Inn Express
Source: Ad Week
   
Paywalls help newspapers achieve decade-first rise in circulation revenues
Source: Media Week
   
CNN's 'Reintroduce' Ad Leaves Out Some Familiar Faces
Source: TV Week
   
Digital advertising defies downturn in Britain
Source: Reuters
   
Google and Apple Losing Mobile Advertising Market to Publishers
Source: Mac Rumors
   
DirecTV Adds DogTV Channel for Canine Viewers
Source: AdAge.com

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