31 January 2011 Newsletter Subscription Email this Page

Volume 31 - Issue No: 9

 
 
 
 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 
 
 
 

India left out of GM’s global media realignment
 GM leaves Madison untouched to handle its media biz in India while deciding to have Carat Media as its global media partner following a full-agency review during Q4 of 2011.

A whiff of fresh opportunities for Prasar Bharati
 Prasar Bharati Amendment Act 2011, digitisation plan for AIR and DD, expansion of DD Direct + and FM radio offer the pubcaster major growth opportunities.YEARENDER!

Agneepath nets Rs 620 mn in opening weekend
 Remake of 1990 film of same title from Dharma Productions takes outstanding opening, making most of its release on 26 Jan; opening day collections touch Rs 230 mn. BOX OFFICE!

 
 
 

TV ad spend in sports grows to $10.9 bn in the US: Nielsen

Rajesh Rai is McCann Healthcare ECD

Size does not matter: Priti Nair
Infotainment & lifestyle genre in a new wave of evolution
Getting ready for the next growth phase: Rahul Johri
2011: Defining year for the music genre
2011: Pure music, regional key trends: Punit Pandey
more>>

Ogilvy wins Woodward's Gripe Water creative biz

 
Grey takes top honours at weekend box office
TMI - Ghost Protocol sets franchise record

StarHub TV launches Channel [V] India, Eros Bollywood On Demand

TV Ratings
Top 10 Programmes (15/01/2012 to 21/01/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (15/01/2012 to 21/01/2012)
Star Gold
Star Plus
Sony Entertainment TV
Colors
Zee TV
SAB
Sun TV
Life OK
Imagine TV
Gemini TV
Star Cricket
Star Pravah
Sahara One
Zee Cinema
Star Jalsha
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  S. Africa Tourism flags off TV, outdoor ad campaign in India
    Source: Hindu Business Line
       
    		• Starbucks-Tata Global ink cafe JV
    		• Now Playing on Your Mobile
    		• Bonds, brands and customers
    		• The trust factor
    		• Clone and I
    		• Make digital media work for you in 2012
    		• “Moving back to India changed my life”
    Source: Financial Express
    		• Starbucks in equal joint venture with Tata Global; to open cafe in India soon
    Source: Economic Times
       
    		• Cinema advertising: Rising from the ashes
    		• Starbucks, Tatas sign JV to set up cafes
    		• IPL-style soccer league to kick off in Bengal
    Source: Business Standard
    International News
    		• Nascar to Take the Wheel of Nascar.com in 2013
    		• Hoodwinked by Hollywood, Tech Lobby Study Suggests
    		• AKQA, Nike Create French Connection
    		• Markey Floats Cellphone Privacy Bill
    		• The Multiple-Personality Stadiums
    		• Pantene Signs On for London
    		• What Does an Insurance Company Need With a Stadium?
    Source: Ad Week
       
  		• Betfair appoints Arena Media to £2m account
    Source: Media Week
    		• TV Dominates Florida Political Advertising
    Source: Radio Ink
       
    		• Rogers Challenges Truth in Advertising, Citing Civil Rights
    Source: Care2.com
       
  		• Samsung looks to replicate Apple's advertising thunder
    Source: Apple Insider
       
  		• Facebook builds lead in display ads as its IPO approaches
    Source: Los Angeles Times
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