Indiantelevision.com's The Ad Linx Reporter dated 19 January 2012 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing

Pure music, regional key trends of 2011 9X Media head - New Business Punit Pandey
2011 is the year of growth for the music channels with genre share going up from 2.5% to 4.2%; social media & digital platforms extend reach of the channels. YEARENDER!

Star's 2nd GEC strategy clicks, Life OK touches 100 GRPs
Life OK, the 4-week-old channel, swiftly jumps to 100 GRPs as 10 pm show Saubhayawati Bhav leads with average TVR of 2.4; top 4 GECs dip in ratings.

Nokia, Tata remain India's most trusted brands; Anna Hazare is top personality
Nokia, Tata retain their position as top two trusted brands in India this year, according to the Brand Trust Report; Anna Hazare is No. 1 in personality gaining nation’s trust.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	InMobi names regional marketing director
	Source: Hindu Business Line

	Co-founder Jerry Yang quits Yahoo
	Source: Hindu

	RIL subsidiary, Reliance Strategic Investments buys 1.14% stake in DEN networks
	Dentsu India announces senior levels appointments
	Source: Economic Times


	Brand Advertising Outshines Direct Response in Digital:eMarketer
	Source: Media Newsline

	Yahoo! co-founder Jerry Yang steps down
	Source: Business Standard

	MF advertising falls in 2011 as new fund offers decline
	Source: Financial Express

International News

	In Wake of Internet Protest, Lawmakers Pull Support for Anti-Piracy Bills
	'The Week' Snags 'Men's Journal' Publisher
	Trying to Stay Relevant, 'Ebony' Relaunches Online
	Initiative Named Media AOR for Roadside Attractions
	Social Investors Seek New Niche Networks C
	Big Players, Big Ideas: Mike Sheldon
	Ad of the Day: Weight Watchers
	Source: Ad Week

	Google ranked top brand and Dove enters top 20
	Source: Media Week

	Digital Advertising Firm STEAK Expands to the West Coast With the Opening of an LA Office
	Source: MarketWatch

	Euro crisis becomes a windfall for regional advertising sector
	Source: gulfnews.com

	Facebook Actions: Not Yet Ready for Advertising Prime Time
	Source: Forbes

	Geo Advertising & Marketing Selected For "62 Women-Owned Businesses"
	Source: Sacramento Bee

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