22 February 2012 Newsletter Subscription

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Volume 31 - Issue No: 25


Media, Advertising & Marketing


Bridgestone takes World Series Hockey title sponsorship
World Series Hockey co-promoter Nimbus Sport has roped in Bridgestone as the title sponsor of the franchise-based hockey league for the first season of the tournament.

Cable & DTH ops fail to get sops from Govt for pushing digitisation
Department of Revenue rejects sops sought by the industry, ahead of digitisation; Committee of Secretaries dismiss financial incentives as DoR expresses "reservations''.

Ek Main Aur Ekk Tu nets Rs 355 mn in 10 days at BO
Film collects Rs 313 mn in its first week but could not make much of the poor oppositions in its second weekend; adds little over Rs 40 mn to its seven-day total.BOX OFFICE!

Executive Dossier
'We are weighing various channel launch options'
Interview with TV Today Network CEO Joy Chakraborthy


Ricoh India appoints Vizeum as media AoR

Advertising to grow 8% in 2012: Shashi Sinha
New opportunities via satellites: Deepak Mathur
Let’s differentiate 'News' from ‘Views' channels: Mahendra Mishra
Year of flux for English movie channels: Sunder Aaron
Destroying myths in English movie chnnl space: Ajay Trigunayat
Coming Soon- A Tsunami of Creativity: Jagdish Kumar
Building leagues and searching for life beyond cricket
Carving out a space for independent agencies: Raghu Bhat
Sports broadcasting at the crossroads of survival and glory: Atul Pande
10 Key trends in the movie biz : Siddharth Roy Kapur
When creative entrepreneurship saw a renaissance: KV Sridhar
Fresh opportunities for Prasar Bharati
Size does not matter: Priti Nair
Infotainment & lifestyle genre in a new wave of evolution
Getting ready for the next growth phase: Rahul Johri
2011: Defining year for the music genre
2011: Pure music, regional key trends: Punit Pandey

Vodafone brings back the 'pug'

Euro launches new campaign created by Scarecrow

Ceasar Must Die is best film at Berlinale
Warner Bros' screening room at US Embassy, Paris

Mudra Max conjures snowfall in Chennai for Apollo Munich

TV Ratings
Top 10 Programmes (05/02/2012 to 11/02/2012)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (05/01/2012 to 11/02/2012)
Star Plus
Zee TV
Sony Entertainment TV
Star Cricket
Life OK
Sun TV
Star Gold
Imagine TV
Gemini TV
Star Pravah
Sahara One
Zee Cinema
Star Jalsha
Udaya TV
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • IPL advertisers drag their feet
    Source: Business Standard
  • Sony PlayStation tops Most Exciting Youth Brands in gaming
  • Sachin Tendulkar, Shah Rukh Khan, Salman Khan top youth icons of India
  • How the Most Exciting Youth Brands survey was conducted
  • Check out the top 20 most exciting youth brands
    Source: Economic Times
  • Twitter Teams with American Express to Launch Ad Platform
    Source: CIO
  • YouTube to create 96 new channels
    Source: Times of India
  • Boman Irani's son to debut with Karan Johar's 'Student of the Year'
    Source: Indian Express
    International News
  • Comcast Sets Four New Digital Networks
  • Yet Another Streaming Service: Comcast's Xfinity Streampix
  • M&M's Wins YouTube's Super Bowl Ad Blitz Contest
  • What Google's Privacy Snafu Means for Self Regulation
  • Trailer Mash: Oscar's Best Films 2012
  • Nintendo Courting Media Partners for New Wii
  • Ad of the Day: Sony PS Vita
    Source: Ad Week
  • The Sun on Sunday to launch debut TV ad during the Brits
    Source: Media Week
  • Cinema Advertising Firm National Cinemedia Joins Upfront Fray
    Source: Hollywood Reporter
  • Channel 4 to keep screening controversial Paddy Power ad
    Source: The Guardian
  • Seven West Media lifts advertising market share
    Source: Herald Sun
  • RichRelevance Expands Its Advertising Business
    Source: Advertisement Journal

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