3 Sep 2010 Newsletter Subscription Email this Page Volume 27 - Issue No: 55
 
 
 
 
 





Executive Dossier Archives
 
 
 
 










'2009 was our defining year'
 Interview with OMD India managing director Jasmin Sohrabji

Media, Advertising & Marketing Watch
Sahara readies Urdu news channel; Samay reaches peak distribution
Aalami Sahara to launch in 45 days; Atul Saraf-led ABS helps Samay touch peak distribution with reach of 21.9mn.

Hindi GECs see fall in GRPs as cricket scores
 Hindi GECs shed 111 GRPs in HSM for week ended 28 Aug; on All-India basis, genre share falls from 30.8% to 28.8%.

I&B asks UPSC to review proposal for departmental promotions in Prasar Bharati
I&B sends proposal to UPSC for review of promotion of executives of Indian Broadcasting (Programme) Service.

Big CBS gets McCann Erickson to handle creative mandate

AAAI unveils Young Spikes Integrated Competition

Seagram's Fuel partners Liverpool Football Club

ESPN's CLT20 goes social with 'commentweeter'

 
Lionsgate's rating positive with BO triumphs
Roger Garcia is new ED of Hong Kong fest

TV Ratings
Top 10 Programmes (15/08/2010 to 21/08/2010)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes




Top 100 Programmes (15/08/2010 to 21/08/2010)
Colors
Star Plus
Sony Entertainment TV
Zee TV
Ten Sports
Sun TV
Zee Marathi
SAB
Maa Telugu
Gemini TV
MAX
Star One
Imagine TV
Zee Cinema
Star Jalsha
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Hero Honda launches new Super Splendor
    		• Cinemax to open 3-screen multiplex in Ahmedabad
    		• Huawei bags Tata Tele's 3G gear deal
    Source: Hindu Business Line
       
    		• Apple bets on cheaper Web-to-TV device
    Source: Financial Express
       
    		• Parle, Keventer ink deal to set up plant in city
    		• Even second TV airing of 3 idiots does better than others
    Source: Business Standard
     
    		• DTH operators piggyback on festivals to add subscribers
    Source: Livemint
       
    		• New AOL search deal with Google includes mobile
    Source: Sify
       
    		• Miniclip forms Mobile Division to Develop Games for iPhone and Android
    Source: TechWhack
    International News
    		• Brand Icons 'Guest Star' in Xerox Campaign
    		• Google, AOL Extend Search Pact
    		• Apple Goes Social With Ping
    		• Ease of Use Drives Online Car Sales
    		• Why Apple Rental Plan Alienates Most Studios
    		• Kellogg, 'Lucky' Try On-Box Video Codes
    		• Google Bows Sponsored Icons on Maps
    		• Red Bull Media in Play
    		• Scottrade Names Kim Wells CMO
    		• Apple to Stream TV, Netflix Content
    Source: Ad Week
       
    		• X Marks the Spots as Xerox Expands
    		• Seattle's Best Coffee Hits 30,000 Venues
    		• Kellogg, 'Lucky' Try On-Box Video Codes
    		• Tabasco Fires Up Review
    		• Pharma (Slowly) Goes Digital
    Source: Brand Week
    		• Virgin Media steps up battle over broadband speed advertising
    Source: The Guardian
       
    		• UK Advertising Authority to Crack Down On Deceptive Online Ads
    Source: IT Business Edge
       
  		• The Golden Age of IBM Advertising
    Source: PC World
       
  		• BP Spends $100 Million on Post-Oil Spill Advertising
    Source: The Epoch Times
       
  		• Carlton planning a $7.5m advertising campaign for VB
    Source: The Australian
       
  		• Advertising expenditures in UAE decline 4% in H1
    Source: Middle East North Africa Financial Network
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