Indiantelevision.com's Ad Accounts Action

 

Posted on 27 December 2010

Indiantelevision.com and Spatial Access Solutions' newsletter -- 'Ad Accounts Action' -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India's first media audit firm and hence, has a keen eye on all movements in the space. 'Ad Accounts Action' is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 9 June 2011 - 22 June 2011.

Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
BIBA Starcom Worldwide 100-150 million
Everready Industries Lintas media Group [Kolkata] 200 million
MTS MPG India MPG India 1.5 billion
NourishCo Mindshare [Delhi] Mindshare NA
SAB TV OMD India MediaVest Worldwide

200-250 million
Toshiba Allied Media ZenithOptimedia 500 million
Vaswani Group   MPG India [Bengluru] 100 million
Creative
Blackberry Orchard Advertising BBDO Worldwide NA
BMA Wealth Creators   Lowe Lintas [Kolkata] 50-60 million
Chik Shampoo [Project] Contract Advertising NA
Spinz Hair Colour [Project]
Corelle Kitchenware Network Advertising Contract Advertising NA
Piramal Realty  
Johnnie Walker BBH India NA
Captain Morgan
MVL Mobiles Dentsu Marcom Scarecrow Communications [Delhi] 180-200 million
RMZ Corp [Real Estate] Lowe [Bengaluru] Ogilvy [Bengaluru] NA
Creative & Media
Sikka Group [Real Estate] Graphic Ads Ignite Mudra 450 million [combine]
YOU Broadband & Cable  
SIDBI RK Swamy BBDO Rediffusion Y&R NA
Interpublicity Lowe Lintas
AdFactors Network Advertising
Crayons AdFactors
Euro RSCG Crayons
 
Information compiled for period 9 June 2011 - 22 June 2011 by Spatial Access Media Solutions, India's first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com
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