Indiantelevision.com's Ad Accounts Action

 

Posted on 22 July 2011

Indiantelevision.com and Spatial Access Solutions' newsletter -- 'Ad Accounts Action' -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India's first media audit firm and hence, has a keen eye on all movements in the space. 'Ad Accounts Action' is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 07 July 2011 - 20 July 2011.
Account name
Incumbent
New agency
Reported annual
spends in Rs
Media
Al Jazeera news network Aidem Venture NA
Association of Mutual Funds in India OMD 300 million
Corelle [Glass Dinnerware]
Tyco
IDBI Group Maxus India Maxus India NA
Luminarc   Mindshare NA
Larsen & Toubro   Mudra Max 1 billion
Nestle India's centenary campaign   ZenithOptimedia

400-450 million
Creative
3M   Lowe Lintas NA
Balaji's Institute of Creative Excellence   Quadrant Communications NA
Elitecore   Ignite Mudra 80-100 million
Growel's 101 Mall [Mumbai] Everything Goes Communications! NA
LIC's South central zone   Surya Adsystems NA
Luminarc   Idiom Communication  
Nestle India's centenary campaign   Mudra 400-450 million
New Generation Media Corp   OMD [Chennai] 150-180 million
Polaris   Future Uday 70-80 million
Taco Bell [Yum! Restaurants] JWT Ogilvy [Delhi] NA
The Hindu Lowe Lintas Lowe Lintas NA
Ogilvy India [Chennai & Bengaluru]
TVS Srichakra   Rediffusion Y&R [Chenna] NA
Wella [Hair cosmetics] AMO Communications Grey Worldwide NA
Creative & Media
Ascendas   TBWA [Bangaluru] NA
Core Projects & Technologies   Scarecrow Communications NA
Ingersoll Rand   Dentsu Communications
NA
Tirupati Oil [NK Proteins Ltd.] One Advertising [Ahmedabad]
 Ignite Mudra NA
 
Information compiled for period 07 July 2011- 20 July 2011 by Spatial Access Media Solutions, India's first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com
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