Movies

Reel world takes Rs 160 bn hit from piracy, seeks stringent laws

MUMBAI: Stung by a loss of Rs 160 billion to piracy in 2008, the Indian entertainment industry needs to work out an effective legal system to combat the menace. In short, the ‘reel world‘ should meaningfully shake hands with law.

"We need to have more regulation of content and should create more stringent and effective laws to stop the infringement of intellectual property in TV and cinema. But this cannot be a unilateral affair. The industry, the government and the lawmakers need to mutually discuss and agree on this," said Ministry of Information & Broadcasting joint secretary (films), V B Pyarelal, while speaking here today at the third edition of ‘Reel World and the Law,‘ an annual seminar organised by CII.


The idea of the government working jointly with the stakeholders to create a common pool of resources was taken forward by Big Music vice president Sanjay Tandon. "Piracy is widespread through video, cable, internet and rentals. Effective Digital Rights Management is virtually impossible in today‘s world. We need a perfect sync between the reel world and the law in order to have a happy ending to all our stories," he said.


For making that happen, the industry has been ‘more barking‘ rather than putting in serious efforts. A common pool of capital is yet to be created. The different industry bodies also need to come under one umbrella.


Moser Baer COO G Dhananjayan has come up with another solution. "Though we make optical discs, I am of the view that the government should levy a tax of an optical disc by Rs 10 that would make piracy unviable. In return, the government can give some kind of relief to the film industry by reducing the entertainment tax. This measure will, on one hand, help in killing piracy while on the other will make cinema going less costly."



Saying that there was an increased complexity in the industry today due to the advent of more sophisticated technology, more segmentation and the coming of social media, Eros International Films executive director Biren Ghose said that there were wider avenues today for producers to raise capital - the industry having moved from traditional to institutional capital. There is also extensive regulation.


"But all this poses increased challenges for the industry. How does one protect intellectual property in an age of the internet and control content in television and films," Ghose asked.



However, AZB and Partners managing partner Zia Mody was of the view that the acid test for the government today was to strike a balance between zealous protection of the Copyright law and encouraging innovation and creativity.


"Ten years ago, there was an apathetic approach towards legal aspects of intellectual property rights. Today there is increased realization of value and monetization and IP infringement," she averred.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/20/coffie-with-d%20%281%29.jpg?itok=jKgzDLTC
Coffee With D....Funny man fails to garner TRPs!

Making films on fugitives and terrorists from across the border has been attempted a few times but such films have never been able to convince the moviegoer because this is some fiction that seems totally implausible.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/19/newton%20%281%29.jpg?itok=0uLaSCf2
Rajkummar Rao's Newton to make world premiere at Berlin Festival

The New Year is beginning on a high note for Drishyam Films, the makers of much loved films such as Masaan, Dhanak and Waiting. Their latest film Amit V Masurkar’s Newton is all set to make its World Premiere at the Berlin International Film Festival, one of the world's most prestigious film...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/19/Rudrarup%20Datta-800x800.jpg?itok=cCB1M-48
xXx India blitz cost Viacom 18 over Rs 10 crore

MUMBAI: Have you wondered if a Hollywood movie could have its maiden release in India? It's rare and exceptional. What it takes to be that big? Is it a large-scale promotion or a marketing stunt? It's a not a stunt but the right marketing strategy that can make a film as big as a grand award...

Movies Hollywood
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/18/raees.jpg?itok=Zn11iydU
Bleeding Pak theatres may become 'Raees' again

MUMBAI: Four months after Pakistan stopped screening Hindi films in its cinemas responding to Bollywood's unofficial ban on Pakistani artistes following the Uri attack, Pakistan is again attempting to allow screening as theatre-owners are bleeding financially.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/dangal.jpg?itok=SVTwJuie
Weak films fall by Dangal-side

The exhibition sector felt some relief with a blockbuster in Dangal after a long gap to help them sustain the cinemas, the vacuum faces them again as the two new movies, OK Jaanu and Haraamkhor, failed to bring in even the initial audience or, for that matter, even the compulsive first day or first...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/14/OK-Jaanu.jpg?itok=77K9Fqst
OK Jaanu: ...Live-in romance replayed!

OK Jaanu is a contemporary love story which eventually settles about halfway between modern-day relationships traditions while conveying the eternal belief that love always triumphs. These kinds of films are made now and again but a love story is a love story and usually has its own appeal if...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/13/xxx-800x800.jpg?itok=ktebzkWf
Viacom18 starts NY with 'xXx: Return of Xander Cage' premiere

Starting the year on a promising note Viacom18 is proud to present xXx: Return of Xander Cage to the audience in India. After wowing viewers in Mexico and London as part of the global domination tour, megastar Vin Diesel visited India for the premiere along with his co-star, Bollywood beauty...

Movies Hollywood
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/12/Sunil-lulla-800x800.jpg?itok=6Xn_dYi6
'17-18: Eros Media to produce 50 films in multiple languages

MUMBAI: Eros International Plc, a leading global company in the Indian film entertainment industry, has announced that its majority-owned subsidiary, Eros International Media Limited, released its film production lineup for 2017-18.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/12/Force-2.jpg?itok=3Vgc5reZ
'Force 2' piracy: Viacom18 registers FIR; KSS blames it on a theatre

MUMBAI: The Cyber Crime Investigation Cell, BKC, Mumbai, has registered an FIR against K Sera Sera Digital Cinema Ltd (K Sera Sera) upon a complaint filed by Viacom18 in relation to online piracy of its film ‘Force-2’.

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories