Movies

'99' grosses Rs 200 million in six weeks

MUMBAI: People Pictures‘ maiden release 99, made on a budget of less than Rs 80 million, has crossed the Rs 200 million mark in its six-week run at the box-office so far. The film continues to play in select theatres into the 7th week.

A strong word-of-mouth and sustained marketing campaign have resulted it a most-unlikely hit at a time when most moviegoers had stopped visiting theatres due to the strike at the time of its release and in subsequent weeks too.


Commenting on the success of the film, People Pictures founder Anupam Mittal said,
"I am glad that our business model is validated. We set out to make highly content- driven cinema on international standards through Creative Film Studio."


"The cult status that the film achieved globally as well as the 4 star reviews from publications like the New York Times, underscore my belief that people want ‘good cinema‘. Now, the numbers have proven that there is also a potentially strong business around this belief," he added.


99 is an unpredictable and hilarious ride spread over two cities with colourful characters, unbelievable circumstances, small-time crooks, big-time conspiracies, fateful car crashes, loads of coffee, a briefcase full of money, a budding romance and a historical controversy brewing in the background.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/haseena-parkar.jpg?itok=CZ3QyHg9
Haseena Parkar....Who!

Director Apoorva Lakhia seems to be getting excited about all the wrong ideas. Last time, he watched the 2004 Hollywood film, Man On Fire, came back jet speed to India and launched a Hindi ‘remake’.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/22/bhoomi.jpg?itok=zMl4fjEM
Bhoomi....80s revisited

Bhoomi, directed by Omung Kumar, is a throwback to the 1980s era when the villain and his cohorts would rape a hero’s sister and he would take revenge against them.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/18/simran.jpg?itok=HFk84h3_
It's a dull period for films

No happy news for either the exhibitors or the trade in general, so far. The poor run of films continues and, releasing new films in this dull period, adds to the woes.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/16/Sushilkumar_Agrawal.jpg?itok=jNF6xKxo
TV and film exporters' council plans 'content certification', elects Ultra's Agrawal and Shemaroo's Gada

NEW DELHI: The Indian Council of IMPEX for Films and TV Programmers, at its Annual General Meeting, has elected Sushilkumar Agrawal, Ultra Media and Entertainment CEO, as the president.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/15/simran.jpg?itok=3GJ6W2kf
Simran: Ill-defined

Gujarati NRI family or a Gujarati abroad seems to be the current theme for filmmakers. We recently had Jab Harry Met Sejal and this week has seen the release of Simran.

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/15/lucknow.jpg?itok=JsG2m-UR
Lucknow Central...Script of convenience

Lucknow Central has its inspiration from some foreign films. The titles acknowledge that it was inspired by Healing Hearts –the story is of a band promoted by a jail superintendent at a Lucknow jail with inmates. Whatever the source, the film has a similar storyline to the recently released film...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/11/poster.jpg?itok=CH-oC5kU
Film entertainment overcame many hurdles, not this time

From the beginning of the Ganesh festival till Diwali, is generally considered a dull period. Even if one discounts the belief that the Shraddha period of 15 days post-Ganesh festival is considered inauspicious for releasing a new film as well as taking up any new venture and so, movie going is the...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/09/Mr%20Kabaadi.jpg?itok=WpehzUdG
Mr Kabaadi...is where the film belongs

A number of not-so-regular filmmakers try their luck at film production. Their intention may be honest but lack of knowledge about how the film industry works as well as what works with moviegoers usually drowns them. Since these newcomers don’t have access to big stars nor would the big stars...

Movies Hindi
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/09/09/Poster%20Boys_0.jpg?itok=QYPvao6I
Poster Boys: Old-fashioned entertainer

Poster Boys is a remake of the 2014 Marathi film, Poshter Boyz. A comedy, the film also carries a social message for men to go for vasectomy as there was no shame in doing so while also not forcing only women to take that responsibility.

Movies Hindi

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories