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MUMBAI: MGM Consumer Products has signed
a licensing agreement with Dolce and Gabbana
to produce items based on the studios
Rocky franchise.
Under
the agreement, Dolce and Gabbana will introduce
consumers, domestically and internationally,
to a special collection of Rocky
branded T-shirts, tank tops, robes, boxers
and sweat pants.
Later
this year, the Dolce and Gabbana Rocky
line will be available to select high-end
boutiques and will feature the Italian Stallion
logos and motifs as well as other classic
images and title treatments from the Rocky
films.
The
line was introduced last month during the
Milan Fashion Show where Dolce and Gabbana
models walked the runway with 'The Italian
Stallion' branded t-shirts.
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