MUMBAI: PVR, which works in the movie exhibitions and entertainment business, has launched its latest multiplex comprising 7 mainstream digital audio at Phoenix Mills in Mumbai. The multiplex, with a seating capacity of 1847, is called PVR Phoenix Mill.

The multiplex is owned by CR Retail, a wholly owned subsidiary of PVR, and boasts of 2k digital cinema that is compliant with DCI technology.

With the opening of PVR Phoenix Mill, the total number of PVR screens in operation has gone up to 108 at 26 locations across 14 cities. In Mumbai, PVR now has 24 operational screens.